univac. when cbs used the univac to track the eisenhower-stevenson election the computer became famous overnight, and in fact many people here may remember. the mere word "univac" became as synonymous with modern computing in the 1950s as the word "google" is to modern web searching today. and you can africa see the univac in our revolution exhibition. election nights are now the smallest part of how technology drives the modern presidential campaign. we voters are profiled by computers. we're mobilized by tweets. we're hit up for contributions on facebook. we're mixed and matched in pools of big data. we have a great panel tonight examining the state of the art in presidential campaigns and social media 60 years after univac. chris la hain is a partner in the communications form of fabiani and la hain in san francisco. chris was special assistant counsel to president clinton and legal communications and political counsel to president and mrs. clinton as first lady. he was also campaign press

sarah and i worked together and we could have benefited from univac in florida. we were talking about this earlier. i am a little bit of the country and here. i do think that we're going to hit an inflection point. i am not sure if we are quite there yet. technology, the vehicle, they do exist. and to take a step back at what happened. television fundamentally change this strategic way campaigns are run. assuring in the so-called modern era of politics basically focused everything into a hub where campaigns were able to use electronic media, also a electronic coverage to walk in -- talk in a one-way conversation. prior to dekema campaigns have been much more of the hub for you had to depend on others to be your messenger. what you are seeing happening now is the technology is having an impact for going back to the future. on steroids because the impact is moving as quickly as it can and as intensely. to have an interactive discourse back-and-forth with the public and the public can have a discourse among themselves in a much more of an active way than we have see

you can see the univac in our revolution exhibition. election nights are the smallest part of how technology drives the modern presidential campaign. we voters are profiled by computers. we're mobilized by tweets. we're hit up for contributions on facebook. we're mixed and matched and in pools of big data. we have a great panel tonight examining the state of the art in presidential campaigns and social media, 60 years after univac. chris lehane is the partner in partner communications firm in san francisco. chris was special assistant counsel to president clinton and legal communications and political counsel to president and mrs. clinton as first lady. he was also campaign press secretary for the 2000 democratic presidential ticket of al gore and joe lieberman. sarah feinberg is director of policy communications at facebook. sara was previously special assistant to president obama and senior advisor to white house chief of staff rahm emanuel. she's also served as communications director for the house democratic caucus. tucker bound was