unshare or not unshare. >> well, one is opt in and one is opt out. >> yes. but the decision for privacy is still made individually on every movie that they send downstream. what's the difference? of having an opt in or opt out? if the whole argument is that they have the same thing? >> it doesn't defeat my argument. that's our implementation. it's not required under the law. >> i understand. >> we've done that because that's what we believe consumers want. the issue for us at the highest level is informed consent. i think most everyone on this panel agrees, i think philosophically, on making sure that consumers understand what information they are disclosing or how their information is being handled. so at the high level i think we are all coming to it from the same approach. i think there's a philosophical difference that is it opt in or opt out? how does congress control the way consumers can share? the presumption is that it's really within the consumers' control to elect to do that if they so desire. it's an opt-in mechanism and one in which they should

unshare or not unshare. >> one is opt in and one is opt out. >> yes but the point is the decision for privacy is still made individually on every movie they send down the stream. so what's the difference? of having an opt in or an opt out? if the feature whole sargent they have the same thing. >> it doesn't -- i don't think it should be a matter of law. >> i was going to echo. that's our implementation under the hr 2471, that's not required under law. we've done it because we believe that's what keeper e consumers . the issue at the highest consent. everyone on the panel agrees philosophically making sure consumer, understand what information they are disclosing or how their information is being handled. so at the high level i think we are all coming to it from the same approach. there's a philosophical difference in some way you highlighted, is it opt in, opt out or -- how does congress control the way in which consumers can share, or are available to share? the presumption we're trying to advocate for in connection with supporting hr 2471 is that it's really within the consumer's co

so what is difficult about saying share or unshare? >> i actually don't know what the experience has been in europe with that and whether consumers object to it, whether they think it -- >> you testified consumers wanted that. >> i know it's available. >> the issue -- >> technology changes over time. so in order to implement that technology today we're able to do it on certain devices. on other devices we're not able to do it. so are we to -- older legacy devices we can't go back and change those, because of the way they've been designed. so people who have paid for some of our service, our devices before, now won't be able to take advantage of that feature because we can't give them opt out every time because congress told them we have to give them an opt out every time. the issue for us, again, is, giving that control to the consumer, and if the consumer so elects, to share on an ongoing basis and perhaps even you could say to opt out of the notice to unshare, if they don't want to being onnered every time because that is inconvenien

because wheat thins are not a creator of isolated, unshareable experiences. they are a connector of like-minded people encouraging sharing. perfect for a party. so just get out. just get out. just get out the big bowl, okay. and just fill it to the brim with 16 wheat thins. (laughter) okay, there you go. 16 wheat thins. and you, and 16 of your friends are set for the night. and folks don't listen to the haters. wheat thins are not an exclusive or exclusionary brand. just get in here. now i want to reiterate, i do not say this too many times, this is an actual memo from wheat thins that i received. i want to make sure you understood that before i informed you that wheat thins are not a crusader or rebel looking to change individual paths or the world. no! that's those outside agitators over at cheese nips. you can't trust them. they're liable to start a ri ot out there showing everybody their nips. anyway, anyway, folks, now that i understand how much philosophy is packed in to every 100% whole grain square, i got to have me some. 16, okay. here we go. (cheers

>> because from about 15 years on up, a great deal of my thoughts were basically unshareable with anyonet closed myself off and put on a mask of normalcy. >> coming up -- were you surprised with you dad? >> very surprised. i suppose everyone has their secret thoughts. until the end of the quarter to think about your money... ♪ ...that right now, you want to know where you are, and where you'd like to be. we know you'd like to see the same information your advisor does so you can get a deeper understanding of what's going on with your portfolio. we know all this because we asked you, and what we heard helped us create pnc wealth insight, a smarter way to work with your pnc advisor, so you can make better decisions and live achievement. but my nose is still runny. [ male announcer ] truth is, dayquil doesn't treat that. really? [ male announcer ] alka-seltzer plus fights your worst cold symptoms, plus it relieves your runny nose. [ deep breath ] awesome. [ male announcer ] yes, it is. that's the cold truth! so i used my citi thank you card to pick up some accessories. a new belt. some nylo