us. we would love to hear from you. if you have any questions or comments about today's show, just send us an e-mail to yourbusiness@msnbc.com. go to our website, open forum.com/your business. you'll find all of the segments from today's show and a whole lot more. we look forward to seeing you next time. until then, i'm j.j. ramramberg. remember, we make your business our business. will your business be ready when growth presents itself? american express open cards can help you take on a new job, or fill a big order or expand your office and take on whever comes next. find outowmerican express cards services can help prepare you for growth at open.com. >>> live pictures from washington university in st. louis. home of the second presidential deba debate, airing tonight at 9:00 p.m. eastern, right here on msnbc. good morning. i'm al sharpton. today the trump campaign is on life support. and the republican party is in chaos. tonight, tens of millions of people will watch the debate to see

e ourbizselfie. >> thank you for joining us. we would love to hear from you. if you have any questions or comments about today's show, just send us an e-mail to yourbusiness@msnbc.com. please also go to our website, openforum.com/"your business." you'll find all of the segments from today's show and a whole lot more. we look forward to seeing you next time. until then, i'm j.j. ramberg. remember, we make your business our business. will your business be ready when growth presents itself? american express open cards can help you take on a new job, or fill a big order or expand your office and take on whatever comes next. find out how american express cards and services can help prepare you for growth at open.com. >>> the last time there was a national election was two years ago, of course, in the 2014 midterms. the republicans were already in control of the house heading into that election. but they did great. even though they were in control of the house, they picked up 13 additional seats in that election. the democrats were bumped. everybody knows the general rule that if your party holds the white house, you usually lose seats in a mterm election. still, when th

us an e-mail. to yourbusiness@msnbc.com. also, please visit our website. it's openforum.com/your business. l of the segments from today's show, plus a whole lot more. and don't forget to connect with us on all of our digital and social media platforms, as well. we look forward to seeing you next time. until then, i'm jj ramberg. remember, we make your business our business. will your business be ready when growth presents itself? american express open cards can help you take on a new job, or fill a big order or expand your office and take on whatever comes next. find out how american exprs cards and services can help prepare you for growth at open.com. >>> i'm lawrence o'donnell in new york. this is our continuing live coverage of campaign crisis tonight for donald trump's campaign. "access hollywood" video of material recording donald trump saying things that was not used in the "access hollywood" show when the material was recorded in 2005 was released today. the "washington post" obtained that video. it was released. it showed donald trump saying things about women and his involvement wi

us today. we would love to hear from you. so if you have anything to tell us, a question, a comment, anything, just send an e-mail to yourbusiness@msnbc.com. also, please head over to our website, openforum.com/yourbusiness. we put all the segments from today's show up there and a whole lot more. you can connect with us on all of our digital and social media platforms which you can see on the screen. we look forward to seeing you next time. until then, i'm j.j. ramberg. remember, we make your business our business. >>> brought to you by american express open. visit openforum.com for ideas to help you grow your business. penn help you take on a new job, or fill a big order or expand your office and take on whatever comes next. find out how american express cards and services can help prepare you for growth at open.com. this is the eighth year for art prize. it gets bigger every year. last year some 400,000 people went to it. it's become this huge phenomenon in that part of the country. basically as you can tell, it's an art contest. anybody can enter. they call it a radically open art contest. over the years, thousands have entered it. and

us an e-mail, yourbusiness@msnbc.com. your company does. we love reading the pitches and we look feorward to seeing some of you on the show. when we come back, how to grow your company without losing your soul. and one of the most important people you should be pitching to, your grandmother. will your business be ready when growth presents itself? american express open cards can help you take on a new job, or fill a big order or expand your office and take on whatever comes next. find out how american express cards and services can help prepare you for growth at open.com. >>> as a small company, how do you go about scaling up and away that is manageable, but also allows you to not lose traction with your brand? >> this is one of the hottest things that you have to do as a small business owner is scaling up manageably but also keeping touch with your brand. the first thing i would say here is getting really clear on what your brand means, and not only from a values and culture sta standpoi standpoint, but actually embedded into your process as you scale. you'll be adding people, you'll be add

us an e-mail. yourbusiness@msnbc.com. include a short summary of what your company does, how much money you're trying to raise and what youend to do with that money. we really look forward to reading your pitches and seeing some of you on the show. >>> still to come, can promotions cause your company more harm than good? and why a customer telling you no can help you make better business decisions. wi your business be y whrowth esen itself? american express open rds n lp you take ew job, or fill a biorde d ken whateresex find out howmerican express cas anserves can help prepare you d kefor growtht open.com. >>> just how aggressive do you use pricing promotions to help encourage growth for your company at an early stage? >> so pricing promotions are -- it is a very interesting tool. but it can end up being something that you get addicted to. so i think pricing promotions used properly will help you grow your business, but if you train your customer to only shop with you or to transact with you when there is some kind of promotion, you're going to get yourself into a deadly spiral, i think. i would use it very carefully. ju