a few years back vassar invested in a campaign to attract veterans to apply. none did, even though their education would have been fully paid for. so, the college turned to the posse foundation, which is expert at reaching non- traditional students. for 25 years, it's been sending groups-or posses-of students to elite colleges; students with academic and leadership potential who don't fit the mold. founder debbie bial thought the same model would work for veterans. >> posse is about helping the top colleges and universities think about how to build a diverse student body. how to get as rich a dialogue going on campus as they possibly can. how to create community and build bridges across the various communities on campus. it made sense to us to include a piece of our population that served the country. >> i think it's going to allow for the trajectory of my life to be more vertical, by virtue of being here. >> reporter: posse veteran michael smith, who grew up on chicago's southside, is a sophomore at wesleyan university in middletown, connecticut. that school