so that would be nike, your lulu, your vf corp brands that people want have pricing power.you brought up, the off-price sector, i think the real opportunity here is a little bit of average unit retail expansion, meaning a little bit of additional price that they can pass through as they index off of the general retail apparel sector can go a long way to leverage the supply chain and distribution cost. that's been the biggest headwind on marches if that turns you have a inflection with the off-price retailers, tjx, ross, burlington, you could own the whole sector. >> people ask me, have i missed it clearly will not from the guy who knows the most matthew boss, jpmorgan thank you so much for coming on the show. >> great to be back. >> guys, remember some of these. gap stores, people said, jim, how could you be so late obviously, we're not late. "mad money" is back. >> announcer: stick around. >> may i make a suggestion >> announcer: "the lightning round" is coming up next ♪♪ [sfx: revving trucks] pilot over radio: here we go, let's do this. ♪♪ pilot over radio: right there, r