now a look at how vurnlg irtual storefronts are getting real. >> some things shoppers want to touch and which is why a range of online retailers are making a big push into physical stores. to help women find dresses and places for women to process, essy is launching after bay it take testing, connecting 1500 sellers with boutiques around the country. they are charging sellers a one time fee and 3.5% transaction fee. >> it's really been a game which i thinker for us as a store owner. it really has been able to increase our availability to cool products. >> simple online platform allows her to officially browse vendors who can't afford to travel to trade shows. alexander ferguson says parts pay thing in the wholesale beta has helped boost annual avenue revenue more than 40% fp. >> instant gratification is always nice. but i think being able to see the product really adds a lot of value. >> essy won't reveal how much business its wholesale program has done, but says there is an add benefit, it's helped in-informatiin in-store shoppers discover what they have to offer. >> julia, don't go fo