. >> he's the wayne gretzky of waves, the babe ruth of the barrel, the scottie pippin of surfing. he's kelly slater, he's one of the best in the business and has been for years, a champ among champions. out of sunset beach in hawaii. these are all triple-crown events. making it look easy. the guy's fluidity is as beautiful as the water he's surfing on. back and forth, he's balanced and poised. >> i was going to say, he has a nice bum, a nice little bum in those pants. >> it also looks like he's stuck to the board. like in this video, it looks like he has his face glued to the surf board. >> especially when he's cut back, he's parallel to the surface of the water. in this clip it looks like he's going to fall but he hangs on and shows him nailing the ultra rare left barrel. >> he makes it look so effortless. and it makes it seem like we all could do it. >> yeah, like we could just grab our boards and go just hang ten. >> yeah. >> interesting, too, because where he has the camera is like why they invented gopros, so you could do this, so you could look like a surfer on your surf boa

i probably wasted somebody here or there with those that turned out not to sell as well but as wayne gretzky says you miss one of the percent of the shots that you don't take the of my batting average is probably success to failure it is a bold statement, probably not many people could equal my batting average for success vs failure with the products they help create. i think the problem was, debbie, what we talked about earlier, is the institutionalized, do everything through the bureaucracy, don't take any risks, chances comment don't risk the obvious, a study everything then study it again. a futile like the way it comes out, a steady one more time and have the department's in this of groups and initiatives that absolutely had no customer value but we are a large organization we will have a staff like a large organization and to executives often see their role as overseeing this huge apparatus and successfully as opposed to creating real customer value as their primary goal. as i said in my books, i really do play a lot of the blame on the u.s. business schools the way graduates are taugh

he's a little like wayne gretzky. [laughter] have you been compared to gretzky? >> very little. i can still stand on skates, but that's as far as i can -- >> well, gretzky once said he always skated to where the puck was going to be as opposed to where it had been. brokaw has done that from generation to generation. he covered civil rights in atlanta early, he was an early reporter on the reagan b story in 1966, he was as anchor and managing editor of nbc nightly news the critical figure for a quarter century, the only man in the history of nbc to host the trifecta, toed show, nightly news and meet the press. in new york media circles that's, in fact, the holy trinity. [laughter] the divinity school is off on that. [laughter] he was the only american network anchor in berlin for the collapse of the wall. it's unclear whether that was positive. [laughter] is he laughing? as an author he's captured the sacrifices of the greatest generation, coining that phrase and moving it into the culture. he's grounded, generous, kind and wise. this is a great man. he proves that grace and skil

but as wayne gretzky say, you miss 100 percent of the shots you don't take.nd all in and all, i think my batting average of successes to failures is probably -- i'll make a bold statement probably not many people who can equal my batting average for successes versus failures in the product they create. this almost constitutionalized do everything through the bureaucracy, don't take any risks, don't take any chances. don't accept the obvious. study everything. then study it again. if you don't like the way it comes out, study it one more time. people kind of see executives often see the role as 0 positive to creating more customer value as the primary goal. as i said in my book. i put a lot of blame on the u.s. business skoal in the way business graduates taught in this country. >> host: let me ask you a different question. >> i think a good leader, me may or may not like the people heys got. but they should try to hide that dislike and mainly, mainly, try your level best not play favorites. playing favorites is what really destroys the morale in a situation.