in a statement, a company spokesman said wellpoint bought a patent in 2012.o could have licensed or purchased the same patent but chose to ignore it and launched their website with an infringing virtual triumph feature. >> they purchased it. if you purchase a patent, you have a weapon the same day you filed it. >> reporter: it takes an average of two years to get approved and the startup would not survive a court battle. >> it would take $2 million to $3 million to win. >> reporter: even settling might take $100,000 or $200,000. >> i can remember days going home from work where may husband was going it's okay. >> just two weeks later they got hit again from lennon image technologies, a company that does not have significant assets nor create products. if filed a lawsuit for patent infringement against dit tto an 12 other companies. >> we decided to make noise. >> reporter: they decided to fight fire with fire partnering with eric, founder of ip nav. kn a report by a patent risk management provider said ip nav has help eed clients sue more tn 1600 companies in

wellpoint on shares are trading here. it's good to remain oligarchy is that the token stock exchange remain on good morning just a couple of trading days left this year but then i have more japanese economic data for us and that just came out before the open house not that the secular them or do you mentioned a couple that i use all five books of the government's us that the cost of production for them but november rose zero point one percent. and to emphasize the third month in a row of cages for industry production. now let's have a look at the house talks are reacting on the back of the selected at that and we're seeing a pretty positive start for both the nikkei and the topics that and again the nikkei continuing above sixteen thousand is shown a pretty good run for the year and it's nice to preach and close above sixteen thousand at this weekend's been up around fifty five percent so far this year far outstripping many of its peers in us and europe at the weaker yen of course has provided a boost to exports of course

market cap of twitter is bigger than valero energy, archer daniels midland, a marathon petroleum, a wellpointter market cap is bigger than those companies? >> absolutely ridiculous there is no way a company with a metrics value has not been proven should be worth more than those that make real products with real products around the world a social meeting is vastly overblown and this has been a momentum darling i would like to short it frankly. liz: is a double willis start trading down and what word trigger that? >> let me give the analogy of tough love people said it is a bubble all the way in people made a fortune. yes it was down on friday ended think it will drop farther. ♪ liz: it is time for the nightcap. what do you think about? >> actually treasury yields over 3% the bears are overdone the yield is moving i am concerned that jimmy allen may lose control of the bond market. liz: you have a lot to think about. [laughter] very smart brain cells. >> i am looking at the start of 2014 a think the first few days set the tone. i am hopefully looking, i think we are going strait up maybe think

. >> wellpoint alone expels to spend $1 billion in advertising next year. so what do they expect? >> the 51 state exchanges will generate about $210 billion in premium revenue from approximately 25 million customers. and the vast majority of that revenue is new revenue. >> reporter: that 210 billion in annual revenue. but to reach those new customers insurers will have to attract a relative new type of client. the self-ensured. >> -- insured. >> the strategies are all directed around the individual. they want to talk to why they serve them better than the competition. >> whether was the last time you felt free? >> insurers like blue cross blue shield make their product more attractive to described customers. a survey found that 60% of their insurers are selling their product on the exchanges, while it's not clear how many states insurers were participate in, that hasn't stopped the coming flood of commercials. david ariosto, al jazeera, new york. >> brain trauma in sports, for several years it's been a concern for football players. now it's gone beyond the gridiron to downhill ski

you've got wellpoint, aetna, all the blues in there offering product. and in fact the premiums came in much lower than anyone expected. and the fact they have 2 million people now enrolled in this benefit i think really shows -- >> how are the premiums -- dan, with respect, i've got to challenge you. why are you saying that premiums are coming in lower? almost everybody reports that the premiums are actually coming in higher. >> the premiums actually came in lower than anybody estimated prior to the passage of the law. and the fact is when you look at the types of premiums that are available, particularly for people with chronic illness, they are significantly lower. and a lot of the people who had their policies canceled are actually finding lower-cost options in the exchange because they're just lower expense policies. >> with all -- again, with all respect, i've got to disagree with some of your numbers. but i don't want to get caught up in these numbers. i want to go back to john cochrane. john, rather than employer-based system, you write we should

wellpoint also has a huge stake in exchanges.some insurers all sitting on the sidelines -- are sitting on the sidelines. host: that is all the time we have. we have been joined >> on the next "washington ," we will talk about labor government trade policy. we will speak with former senator blanche lincoln, currently the chair of small business for central regulations. is liveton journal" every morning, beginning at 7:00 a.m. eastern on c-span. >> so i'm standing in front of the world's first radical airplane. this was the third and final experimental airplane that the wright brothers built. this airplane was considered the world's first practical airplane when it was constructed and flown in less than six years between the time that they built their kite and the success of this particular airplane. this is also a plane that was built less than two years after their first flight at kitty hawk, north carolina. what is interesting to think about is that the wright flyer flew four times on one historic day. they were very much in the

we can look for an example in california more recently with what wellpoint has done with reference pricing for joint replacements. by changing the structure they have lowered the cost of joint replacements by 20% in less than two years. the idea of creating transparency and really -- you cannotle should provide high-quality care at a low quality cost -- at a low cost with overall better patient satisfaction. >> to make sure it is clear where you stand, will obamacare limit your patience treatments? >> yes. >> in your testimony you mentioned 10 medications for ms patients. it will washington post article from two days ago said one way insurance plans under obamacare are keeping costs low is by not covering widely used ms drugs and requiring doctors to prescribe drugs in a certain order which would compel patients to take drugs more toxic to them potentially. have you found that to be the case. >> is is our major concern. i can't impress in your enough -- impress on you enough. my teacher who is paralyzed to i know i can do something for who i know i can't. that is my concern. to take drugs

wellpoint also has a huge stake in exchanges.ome insurers all sitting on the sidelines -- are sitting on the sidelines. host: that is all the time we have. we have been joined by a health policy report are from bloomberg news. we will take a quick break. when we come back charlie will joinf propublica us to talk about the medicare part the drip -- d. york democratic senator chuck schumer speaking earlier on msnbc said it is safe to say that a compromised budget bill avoiding the government shutdown will pass the senate this week. he went on to say that most members of his party will back the $85 billion legislation and at least for republicans will join him on the passage. mitch mcconnell won't let the legislation go down. they want to get it to the president's desk before lawmakers break for the holidays. republican leader mitch mcconnell won't let that legislation go down and you can hear live senate coverage at 3:00 p.m. eastern on c-span radio and always on c-span 2. s'more economic news. of the labor department says producti