census bureau, average household income was $73,000 in 2014 which is the last year data was available but just throwing that number out there doesn't mean a whole lot. there are a lot of factors to be taken into account. when you look at the average where you live, $73,000 could be a lot or a little. another factor is the size of the family. $73,000 stretches differently depending on whether it's feeding a family of two or a family of four or five. something else interesting the data shows is how the age of the head of the household affects the money brought in. 35 to winner, the average $71,000. 55 to 64, median income goes down to $60,000. and this is really disheartening when the head of the household is 65 years or older, the median household income just $37,000. >>laura: some people can't even afford to buy a sandwich. they go hungry. thousands of men, women and wa-wa is doing something to help and alcides segui is at the newest location in brandon to explain. good morning. >>reporter: good morning to you. yeah, they're opening the 100th wa-wa here in the state of florida. to cel