nora griefahn's father michael braungart and his colleague william mcdonough developed the concept.ue everything we build must go to either what they call the biological cycle, or the technical cycle. >> that means the materials used to build the products need to decompose thus become nutrients for the soil or dismantled to become what they call technical nutrients and reused in other products. here we have a showroom where you can see a lot of products that are builtn a adle-to-cradle way. this flooring, as you can see if i move, i can take it with me. quite cool that you don't need to glue this. it is made out of recycled material gluing in cradle to cradle is not a good idea, because it is then very difficult to disassemble. >> there are a lot of natural alternatives to these products. nora griefhan argues that there are a lot of natural alternatives to most of our commonly used toxic products. >> this material is quite interesting because you can just take it from the sea, and you do not have to change it a lot. >> so called neptune balls are basically dead see grass that could

according to the concept norwood, sophia griffon's, father michel brown got and his colleague william mcdonough created everything we built must go to either what they call the biological cycle or the technical cycle . that means the materials used to build the products need to decompose, thus becoming nutrients for the soil or dismantled to become what they call technical nutrients and re used in other products with. so room here, right? you can see a lot of products that are already produced in a cradle to create a manner this flooring you can see if i move, i can actually take it with me. quite cool that you don't need to do this. it is made out from the packing material, losing as an a credit crate. not the best idea to do because quite difficult to disassemble. the lab uses these carpets that are totally made of recycled fibers. and it's not glued. and you can bring it back to the company and they can recycle it and make it totally new. carpet of dorval's or grief on argues that there are a lot of natural alternatives to most of our commonly used toxic products. this material is quite inte

according to the concept normal, so fi, griffon's, father, michelle brown, god and his colleague william mcdonough created everything we built must go to either what they call the biological cycle or the technical cycle, that means the materials used to build the products, need to decompose, thus becoming nutrients for the soil or dismantled to become what they call technical nutrients and re used and other products. so with so room here, right? you can see a lot of products that are already produced in a cradle to create a manner this flooring. and you can see if i move, i can actually take it with me. quite cool that you don't need to do this. it is made out from the packing material, losing as an a credit cray, not the best idea to do because quite difficult to disassemble. the lab uses these carpets that are totally made of recycled fibers. and it's not glued. and you can bring it back to the company and they can recycle it and make it totally new. carpet out of dorval's or the grief on argues that there are a lot of natural alternatives to most of our commonly used toxic products. this materi