. >> my name is william stilwell. i've been working here at the pappas group for about six months as a designer. >> reporter: william stilwell is enjoying his job at this advertising firm in arlington, virginia, but he went through a lot to get here. he'd been laid off four times before landing this job. >> you almost start feeling, "well, i go somewhere and it starts to fall down." geez, everywhere i go, it was, "no, we don't need you anymore," "sorry, we're phasing that out," or "we're shutting down." >> reporter: then a grassroots group called "one job for america" changed his luck. the concept of "one job for america" is simple: get people back to work one job at a time. business owners go online and take the pledge to create a single job. so far, more than 200 companies, including the pappas group, have done just that. carla emil, whose background is in advertising, started the movement earlier this year. >> it was a response to my frustration with the unemployment situation in this country, and my idea was to as