this is a willie horton redux. it started at the place by the man who started the willie horton ad, roger ailes. both were distorted, bigoted, but also effective. it leads us to our next question. are democrats too quiet on this ugly activity? we're going to talk to the head of the party about how democrats can counter before election day. from ugly images to twisted logic. if obama went around congress to protect dreamers, i can change the constitution to punish the same people. that's what president trump is trying to sell you, and he may send 15,000 troops to the border just to make the point. that's more troops than we have in afghanistan, and it's something no president has ever done. there are some spooky suggestions that demand a fact check, and we have that treat for you. see what i did there? >>> we're also going to talk to a republican fighting to keep his seat in the house. why he is under fire. another republican making a race about race, happy halloween, everybody. let's get after it. >>> at a time whe

willie horton, roger ales, fox news. donald trump.t is the genesis of it. >> aaron, you've written about all these -- what do they call it, centrifugal circles. >> i think the difference sheer that this is something that the president is attaching his name to. as the other guests have mentioned, the horton ad was something people distanced themselves from. the bush campaign spent 25 days, i think it was, basically trying to play this off, not denouncing it but not accepting it. they waited until it was almost done. the other aspect that is really important is, the immigration rhetoric from the president. there's this narrative out there that while it's ugly and it's gear based and it may not be pretty that it's going to tee up republicans to go vote. that it is going to work. so maybe it's not pretty but it actually works. i think we're going to find out in this election more so than a lot of other elections whether those fear-based attacks can actually kind of thwart a really bad environment because that's really kind of polar opposi

it is still quite shocking to see. >> the willie horton ad worked, by the way. >> it did. often times these despicable ads work. jim acosta was told by a white house source these are working. zach, it is hard to argue with it. immigration in september. 2 28%. now it is up to 42% in just a couple months time. that is in nevada and in particular a key state here. a lot of latinos here. the question, zach, is it working? number two, how are democrats countering the message? i don't hear much. >> it is working in it is taking control of the entire national narrative in the final days. particularly in the key states. many of which if democrats want to make inroads in the senate, they have to win in texas. they have to win in nevada. these are places with republican seats they hoped they might be able to have some, you know, might be able to make inroads. if republican voters in those states are frustrated about immigration and go to the polls where they departmeidn't before is a problem for democrats. >> and the issue in some of these states for democrats is health care. we are

. >> the ad echos the 1988 campaign ad for bush 41 targeting michael dukakis over willie horton bragging about his crimes. >> kill more. [ bleep ] kill more. >> the cop killer had been deported twice. once under clinton. one under george w. bush. >> this is distracting, devi difficult -- divisive at its worst. this is fear mongering. >> the president says this is clearly working. we are talking about it and not health care. the president also claims as many as 15,000 troops could be sent to the border to stop the 3,500 or so migrants heading to the u.s. the caravan which is now more than 800 miles away and several weeks away from the border. chief white house correspondent jim acosta is in florida with more. >> reporter: president trump appears to have found his closing argument for the rally. immigration. using inflammatory rhetoric here in florida. the president demonized the caravan heading to the u.s. border and vowed to end birthright citizenship. here is more of what the president had to say. >> the democrat party is openly encouraging millions of illegal aliens to break our laws a

this is willie horton all over again? we know from the numbers that people who are here illegally have a lower rate of violent crime than people who are native born. >> greg: wasn't wrong to point out that willie horton was a furloughed killer? are you on the side of willie horton? >> juan: i am on the side of not playing to racial antagonism. >> greg: it is about crime and safety, not race. you are seeing race. no one is seeing racier. that was a furloughed killer. >> juan: willie horton? >> greg: you are seeing race. i am not. >> jesse: president trump blasting democrats among positive poll numbers that could doom the blue wave. that's next. oh! oh! ♪ ozempic®! ♪ (vo) people with type 2 diabetes are excited about the potential of once-weekly ozempic®. in a study with ozempic®, a majority of adults lowered their blood sugar and reached an a1c of less than seven and maintained it. oh! under seven? (vo) and you may lose weight. in the same one-year study, adults lost on average up to 12 pounds. oh! up to 12 pounds? (vo) a

i agree with both of you, it is the most cynical ad that i have seen since willie horton, but it doesot matter, because we will talk about the politics of it. it smacks of the post kavanaugh enthusiasm bump that the republican s has have gotten is largely disa appeared and instead of trump fighting it out local issue by local issue, which is what the scott walkers of the world want the do, and trump is trying to hostage the entire republican narrative and get it to be about immigration reform, and the problem is that if you are in the swing seats, this is the last thing that you want to talk about, right? you want to go back to economy and health care and your message, and just as a straight political move in the close house races in the razor thin, it is smacking of desperation, andrea. >> and he, also, rick tyler, and the first to point it out that the president also tweeted out a video of his condolence call in pittsburgh. which is similarly inappropriate one could argue, because it is all about him and not the victims of that hideous crime. >> well, it is always about trump, andre

lee at water apologized for the willie horton ad as he was dying. the legacy of these sorts of ads and political plays are not good. they bring shame to the candidate and the people that worked on them. i should say this ad, jim acosta is reporting about this ad came from where mr. miller used to work, and this ad, it's a web video, no money behind it designed to inflame the base, but it's a new low. sometimes you get tired of saying that. this is an invasion ad, doubling and tripling down on the word that has been so much in the news that the synagogue shooter used and it's about fear and divisiveness and it will not look good in the eyes of history. >> it's a video designed to have people fight about it on tv. period. >> also scare people. >> when people are fighting about it on tv, if he wanted to scare people without the fighting on tv part they would put money behind it and put it on ads during football games, which they have not done. >> and it's just a tweet. this is an american that announced talks with the north koreans on twitter. this has

i've been around, you've been around, we know what willie horton ads are. the shroud of an african-american guy, a rapist, and saying, he's the democratic party. he's the poster. i know this game. your thoughts. >> well, clearly the president's having trouble governing, effectively. at a time he should be running on his record, he's running from it. if the middle class felt that this tax break was so great for them, he would have been talking about it. if he felt that the national deficit or the trade deficit was getting better, he would be talking about it. if health care had improved, as he promised, he would be talking about it. but he's failed. he just doesn't know how to govern effectively. so, of course, he's going back to a different playbook of distracting us. he's politicizing our military, he's attacking our free press. he's trying to run roughshod over the constitution. and americans are better than that. and they want leaders who are listening to their concerns. 80% of americans right now in a poll from yesterday are concerned about violence. bu

this is i willie horton redux. the ad from fox, which of course is the place that roger ailes created. he's the guy who came up with the willie horton ad. and it paints the people who are coming across the border as the worst of the worst, literally a marauding hoard directly from the president of the united states. i haven't seen anything like it in a long time. we're going to take people through the video, we're going to ask people to give their take on it who are running for office as republicans right now, and i'm going to ask the head of the dnc, the head of the democratic party, tom perez. did they hand trump this immigration issue? have they said enough about what he's doing on this that's where we are tonight, friend. happy halloween, by the way. i love the mask. handsome, intelligent anchor. good choice, good choice. >> yes, it's my did dr. drew look. >> he wishes. >> chris, thanks very much. coming up the latest on a somber day in pittsburgh. we'll take you there. so, that goal you've been saving for, you

one was willie horton.d a young couple, ng the man and repeatedly raping his girlfriend. weekend prison passeme dukakis on c - the implication was, dukakis believ letting people like this ouon--on the street. but it was also, we knew, a dog whistle for--for racism. - and i think at one point, atwater was said to have remarked, "we're going to make willie horton dukakis's running mate." - when we asked for the source of the horton claims, what we found was -tat the-- the "eagbune's" pulitzer prize-winning story was the source. that source had other instances of people jump-- jumping furlough who were white. they committed more horrific crimes than horton did. why se the african-american? and why select that particular narrative in which there is a rape as part of the story? - there is no more powerful symbol of racial hatred, still, than the black man who rapes the white woman. so when that's your iconic figure, it's an iconic figure that has been tied to decades of lynchings of innocent men. - as governor,

the 1988 willie horton ad, produced by allies of -dorge h.w. bush, which painted nos opponent, then-democrat nominee michael dukakis, as soft on crime. critics called it a racially charged attack. in an interview last night aboard air force one, the geesident dismissed charges of racism. >> any time a republican is leading, they take out the "r" t rd, the racist word, and i'm ct anti-immigrant at all. i'm all for people coming into the country legally and people based on merit. >> reporter: tennessee republican bob corker, retiring from the senate in january, said the president is using immigration to his political benefit. >> it's all about revving up the base, and using fear to stimulate people coming out of the polls. >> glor: all right, major is in columbia, missouri tonight. major, the president is in missouri today. he will be back on monday for the huge mccaskill-hawley senate race. how-- how concerned is the white house right now about the senate? >> reporter: well, concerned leough, jeff, to be traveling relentlessly, and creating nati

he did not govern in the way that you would expect from somebody who ran the willie horton ad.nd i think that caused a cognitive dissonance for a lot of republican voters. they felt that they had been two-timed, because a lot of these republican campaigns had led them to expect one kind of leader, and, instead, they got another which was much more moderate. >> where does the never-trump movement go? >> probably to a bar for some heavy drinking. >> for some heavy drink? no, but for you, i mean, does being never-trump mean reflexively being against everything that trump stands for or is it possible to still separate and detach some of his policy achievements? for example, if he were to return to the tpp and renegotiate it and make it a better deal. how do you, as a never-trumper, navigate sort of the policy outcomes versus the need to reflexively stand against donald trump? >> well, i don't have any problem agreeing with donald trump on certain issues. no president is gonna get everything 100% wrong, and he certainly has not. he's done things that i've agreed with, like moving th

people are comparing this to the willie horton ad. but is that ad effective?the willie horton ad gave george willard bush the ability to run with such a racist ad. it was effective in the sense that michael dukakis lost in '80 and bush was able to win. the fact that donald trump is doing this blatant this late in the 21st century, blatant xenophobeia, hatred, it's disgusting. we have to talk about the bomber of florida. we have to talk about what happened in squirrel hill in pennsylvania. we have to see that fear mongering has casualties. >> exactly. >> that the terrorists aren't people, refugees with no money and poor wandering around mexico from honduras and other central american countries. we've got right wing terrorism in this country like we saw during the oklahoma city bombing during the bill clinton years. we're seeing it on the rise right now. anti-semitism up over 50% in the past year. and donald trump feeds off of this kind of ugliness and cruelty and his supporters back him on it because they didn't get the wall, but now they might be able to stop

donald trump's new willie horton style ad attacking immigrants and what is not in it. i should seri veelg statement from fox news saying the press should only report news the way trump wants it reported. >> saying if you don't want to be called the enemy, then get the story right. be accurate and report the story the way that i want it reported. >> tony schwartz here to talk about that, trump's mind-set in the closing days. i'm ari melber and you're watching the beat on msnbc. always a catch. like somehow you wind up getting less. but now that i book at hilton.com, and i get all these great perks. i got to select my room from the floor plan... very nice... i know, i'm good at picking stuff. free wi-fi... laptop by the pool is a bold choice... and the price match guarantee. how do you know all of this? are you like some magical hilton fairy? it's just here on the hilton app. just available to the public, so... book at hilton.com and get the hilton price match guarantee. if you find a lower rate, we match it and give you 25% off that stay. ♪ like a big pizza pie, ♪ that'

the 1988 willy horton ad produced by allies of george h.w. painted his opponent, then democratic nominee michael dukakis, as soft on crime. critics called it a racially charged attack. in an interview last night aboard air force one, the president dismissed charges of racism. >> any time a republican is leading, they take out the "r" word, the racist word, and i'm not anti-immigrant at all. i'm all for people coming into the country legally and people based on merit. >> reporter: tennessee republican bob corker, retiring from the senate in january, said immigration to his political benefit. >> it's all about revving up the base, using fear to staple late people coming out at the snools but the white house also sees political opportunity in trump-carried states like here in missouri, montana, indiana and florida looking for a mid-term split political decision, losses in the house, possibly even the majority but gains in the senate. that would be historically unusual, but in the trump era many things politically are. >> one of the most closely

the reason willie horton was raising this, willie horton was black, when dukakis and other naÏve democratsake policies that don't care about the people people notice it, they don't care about the color. when you see that monster talking about murdering cops and he is protected is he said that. in another country they would eating with a piece of wood. they let him talk and carry him away and take care of. call those ads racist and put yourself on the edge. >> that does upset a lot of people who feel i'm not a racist and i get what the ad is saying. when you call it that that will motivate -- >> those people vote. >> you could make the argument he was let in under george w. bush, he was in a sanctuary city when he murdered those cops. when it comes to continually calling americans racist democrats have a problem with not being able to get back blue-collar workers, there's reason donald trump won, not become as republicans voted for him but he flipped wanted counties from barack obama. a bread and democrats of do nothing to get those voters back. if you continue to call people racist because

willie horton> "despite a life sentence, horton received 10 weekend passes from prison. horton fled, kidnapped a young couple, stabbing the man and repeatedly raping his girlfriend."a source close to the white house told c=n=n that the video and president trump's hardline focus on immigration are an effort to change the argument from "family unification" to "invasion" ... and that the inflammatory rhetoric is designed to change the narrative away from health care. "they have to distract, they have to fear monger. and his dog whistle of all dog whistles is immigration."mexican officials sat the migrant caravan has dwindled to about 45=hundred ... and is still 1=thousand miles from the u=s. nevertheless, the president has promised to send up to fifteen thousand active duty troops to the border - that's three times the number currently fighting terrorists in iraq.speier: "...which means we are going to spend between $100 and $150 million so he can have, i guess his surprise, his october surprise." (ken) health officials confirm a tenth child has died from a virus