wolfgang puck is with us he built a powerful brand in the restaurant industry. we'll get his take on rising food costs, the consumer, the historic labor shortage and more and former esg former player, a former one, calls that investment movement, quote, a dangerous placebo. he'll tell us why and what investors need to watch out for. kelly? >>> tyler, thank you here is where the markets stand midday, just below session highs. the dow up 245 points right now. it's the laggard as well the s&p holding on about 4,500 the nasdaq above 15,000, now 15,131 by far the strongest of the major averages energy is leading today. oil is moving higher, and that's all because hurricane ida is strengthening heading to louisiana. we see a 6% pop of the oil and gas etf, on pace for its best week of the year the banks are also getting a lift interestingly enough, though rates are down following the talk about the taper beginning by the end of the year, the regional bank etf is up nearly 3% today, tyler. >> all right those comments by the fed chair powell is where we begin right now.

. >> reporter: wolfgang puck became advocates for wagyu and snake river. >> you don't need a lot of seasoning. you want the flavor of the meat >> let's go round them up. >> reporter: it may look run of the mill at first. it is not. >> it actually looks like you were moving the cows. >> i was. >> reporter: most people think of this as an old school endeavor. there are new age things that happen here. >> totally. the speed with which we've been able to make bet are decisions on quality has accelerated a lot with improvements like embryo transfers, artificial insemination. it allows races to really focus and fine tune genetics around higher-producing, well-marbled sires. >> reporter: part of the process happens at the bull development center outside boise. breeding is either natural or uses artificial insemination. each bull is carefully tracked and charted, as are their progeny to ensure its lineage from the original japanese cows. >> it literally means "japanese cattle." >> reporter: leah schultz is the bull management manager here. >> good water, good feed, smail on your face. >> reporter: th