you know, some great mentors-- yolanda garcia from... the founder of we stay/ nos quedamos, who, you know, looks at me, you know, as sort of like a new... part of the... a new generation, and it was just like i was going to be one of the leaders in it, whether or not i wanted to be. ( laughing ) she was... ooh, it was incredible. and i was incredibly shy; i didn't want to talk in front of people, and she was just like, "you need to speak from your heart, because this is your community," and i'll never forget that for as long as i live. >> hinojosa: when you, you know, at that point, when you're trying to get your community active and you're seeing that there's a lot of apathy-- it's a predominantly african-american and latino community... >> yeah. >> hinojosa: ...you know, people have this question, "well, do the folks who live there... do they get it?" i mean, there's... on the one hand, they're like, "look, this is just who we are; we're going to continue to be dumped on, there's nothing we can do"... >> mm-hmm. >> hinojosa: and then there's almost a sense of, "they don't get it; t