how is yp staying relevant among intense competition from other search engines? me to discuss this is aaron clark. every time the book ends up on my doorstep, seriously they still make this? >> people still use the book. we keep track of where the book is getting used and how it's getting used and you would be surprised that lots of places in the country it is very popular and especially that's what they're used to. >> the digital site, yp, is a complement to and you have been actively recruiting local businesses to get online and get listed. tell me about that process. >> on the digital side, we're about getting businesses online make sure they have a website that works for mobile and the web and make sure they're listed everywhere they need to be listed and we do it good job of driving them leads. on the consumer side of the business, we have an app and experiences that reach 70 million unique visitors every month. >> yelp has 132 million, how do you keep up with the competition? how do you keep up? >> many people dismiss the core find experience, having a fast

. >> my wife's in the awed yps, let not -- awed yps, let's not take it further. >> i would say "i'm sorry this is not maintenance. >> i don't know that i would get further saying it similar. >> what i'm getting out, i think there's a great joy in the hope of innovation and the human experience. the people that worry about these things create the technologies that will give people the hope not to worry about it because the pool that care are doing it -- people that care are dipping it for them saying "it's not a problem, aren't we clever." >> on techknow... >> we're heading towards the glaciers >> a global warning >> is there an environmental urgency? >> that is closer than you think... >> even a modest rise, have dramatic impacts on humankind. >> how is it changing the way you live today? techknow... every saturday, go where science meets humanity... >> this is some of the best driving i've ever done... even though i can't see. >> techknow... >> we're here in the vortex... only on al jazeera america >>> i want to bring neil in. he's on a panel of a couple of crazy scientists, and he's the

. >> my wife's in the awed yps, let not -- awed yps, let's not take it further. >> i would say "i'm sorry this is not maintenance. >> i don't know that i would get further saying it similar. >> what i'm getting out, i think there's a great joy in the hope of innovation and the human experience. the people that worry about these things create the technologies that will give people the hope not to worry about it because the pool that care are doing it -- people that care are dipping it for them saying "it's not a problem, aren't we clever." >> al jazeera america presents a self portrait of generation now... >> so many of my friends is pregnant... >> i feel so utterly alone... >> you need to get your life together >> i'm gonna do whatever needs to be done... >> ya boy is lookin' out to becoming a millionaire... >> an intimate look at what our kids are facing in school and beyond 15 stories, 1 incredible journey >> in this envelope is my life right now... >> edge of eighteen coming september only on al jazeera america >>> i want to bring neil in. he's on a panel of a couple of crazy scientist

. >> my wife's in the awed yps, let not -- awed yps, let's not take it further. >> i would say "i'm sorry this is not maintenance. >> i don't know that i would get further saying it similar. >> what i'm getting out, i think there's a great joy in the hope of innovation and the human experience. the people that worry about these things create the technologies that will give people the hope not to worry about it because the pool that care are doing it -- people that care are dipping it for them saying "it's not a problem, aren't we clever." >> ali: neil is on a panel of a couple of crazy scientists. he's the really crazy scientist. when you walk around the world's >>> i want to bring neil in. he's on a panel of a couple of crazy scientists, and he's the craziest. when you walk around the economic forum you see a fab lab, and it's the hot thing, thinky places. they are becoming so common that they'll be at weddings and barr mitts farce. in this case it is to do with digital printing, 3d printing. is it the next big thing? what has it got to contribute to this discussion. >> 3d printing is a

this movie "the bridge" when people are on that cord, as you called it, and they were waiting to getg+ypcou to jump. i saw people reach over and holding on to them as if to say we're not letting you go. so you can't -- now you can't leap. that is also dangerous? >> absolutely. because you don't know. what if you slip. >> yeah. >> i've had that happen to me where i didn't lose him but i grabbed a guy's arm many years ago and we had been out there over seven hours. and we grabbed his arm and it is so cold and nasty out there that my hands immediately just slipped off his arm. so we don't. there is too many things -- you know, they could jerk back and lose their grip. then maybe we were making headway and now it's lost. >> delicate. and we'll have closing thoughts when we come right back. >>> we're talking about preventing suicide, and we've been focussing on the suicides on the golden gate bridge but it is not about the bridge. it is about getting people to not want to go to that bridge to jump. what are the big three things that you need to know when you are dealing with a loved one whose

checking for construction crews, that might be yp oakland, past the coliseum, smooth light, easy drive past high street. one stall on the side approaching high street from the roadway and never appeared on the chp report. no problems as far as traffic. >> 880 in oakland never looked so good. 6 7 in san francisco. 65 in concord, 60 degrees in san jose. yeah, we actually have quite a bit of traffic out there, though kids are off for summer for now. trying to get your kids outdoors, today should be easy to do. temperatures comfortable, not too hot. keep the muggy feeling going until 10:00 a.m. onshore flow will return. cool ocean breeze, natural a.c. comes back to the bay area. between 11:00 a.m. and 3:00 p.m., clearing. you can have great conditions there. if you wanted to have lunch on the water, san francisco or oakland, beautiful conditions, fog burning off. as we head throughout the morning drive time -- excuse me, evening drive time, 3:00 to 7:00 p.m., warm and clear. temperatures for today in the 70s for the most part. 75 degrees on the peninsula. 74 degrees on east shore. 67 in be

go to "gma" yp on yahoo!ers and applause ] >> thank you. >> thanks, robin. i apologize in advance for the bad pun but things are heating up in "gma's" 5-alarm firefighter change. next week's winner will take home 10 grand courtesy of disney's "planes: fire fire & rescue." our first finalist you voted on two incredible lip-sync videos one from ohio, one from texas and the team that is coming to new york to compete is -- [ drum roll ] >> george, good job on the drums. that's the team from mcallen, texas, congratulations to them. we still, however, have two more finalists to pick. today the competitors are tacoma, washington and las vegas, nevada. nevada going head to head. check them out. ♪ ♪ you could be my -- >> our third semifinalist las vegas fire and rescue in nevada is hoping you'll gamble on them. >> we love what we do and we want to spread our love and skills across the nation. ♪ >> if the sky is falling down i know we'll be safe and sound ♪ >> reporter: our fourth semifinalist the tacoma fire departmen

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