for more on alibaba and ant, let's bring in the manager director, yussef, it is nice to see you, evenith the ant edge, competition has been fierce. they are nipping on the baba heels, why is that >> for a couple reasons. first the market is just enormous, right? they had 40% margins so overtime it just brings in a lot of competition as it should be they will sit there, day one of a three-day analyst last night and there is still talk about growing the maus there is still talk about growing the monotyization of their u monetization of the user base. it is just a very, very attractive market where you have dominant players so you have a lot of smaller competitors trying to get a piece of the action. >> so you spoke my point, though if it has the insights of the leading payments app, why don't they have more of an edge? why don't they keep that headway against other e commerce players and tell our viewers about this and why it is likely to be the largest ipo every. >>i do think they have an edge in that by leveraging they are able to drive more users to the platfo platform they have abou