joining us right now is zachary watson, the president and ceo of honeycomb homes. how does this work? what kind of technology is it in. >> it's a software company and we utilize hardware to integrate into the homes so we're creating a broader option set for everyone but especially older adults. >> like a smart home type of thing? >> yes. the smart home adoption has been pretty lackluster. great innovation in the space but there hasn't really been a software that's ininterpret eting the information for people in the home. >> and monitoring if somebody comes into the house or if i go out of the house, something along those lines and trying to figure out all of those things out? >> sure. there's two major categories here. one would be personal safety and the other one would be home or asset safety. what we do is we look at the information that the devices are giving us and make a determination if it looks like there might be something of concern. so that could be in terms of home safety, yeah, so -- >> are you actually knowing where i'm going when i'm going to the bat