>> zerlina maxwell from the grio, mike pes ka and david cornwell. thank you for joining us. >> my pleasure. >> that is all for theeng. the "rachel maddow show" starts right now. good evening, rachel. >> good evening, chris. and thanks to you at home for joining us this hour. this is the infiniti q70. this is the honda crv. this is an audi that's called the s4. this is the lincoln mks not to be confused with the lincoln mkz. this is the bmw x6m. this is a kia called the k900. behold the mazda cx5. this is a mercedes called the slk55amg. this is the ford f-150. fx4. which is what i have in the driveway at home. and don't get me wrong. i love cars. i love cars. i love cars too much. but once upon a time, cars had names. right? once upon a time, shopping for cars wasn't like reading a bar code. the s 4 crv y 70, mks k-900. once upon a time not that long ago if you wanted to go shop, say, for a cadillac, a new one or a used one, you'd have to know the names of the cars. you'd have to know the names of the line-up. you'd have to know, for example, that th