joining me now in a fox business exclusive, the chairman and ceo of movado.beat on earn, but you had a slight miss on revenue. what are you seeing as far as foot traffic and purchases are concerned? >> sure, liz. so we've seen a hajjinging consumer -- challenging consumer, especially in our biggest markets, in the united states and europe. and really having to do with inflation, and our belief was in going into this year that a we were going to, we had a really strong balance sheet. we ended last year with over $260 million of cash, no cut and we were going to invest -- no debt and we were going to invest this year in our growth. so we're in the process of implementing a growth strategy that we're really excited about. so we're right on plan for where we wanted to be at this time of the year, and we're ramping up our product innovation and marketing investments throughout the year. liz: okay. so you're spending more to, as you say, ramp up and gussi up everything that you're already doing at a asylum when you also see -- at a time when you also see inflation