incredible. [ mid-tempo music plays ] >> my name is eric chaz. this is eric's guitar shop. we're here in van nuys. we've been here since 1990. on this guitar in particular the fret work is great. it's very consistent all the way up the fretboard. i like the fact that it has a cutaway so it's easy to play it once you get past the octave. it's got the flame maple top traditional x-bracing, mahogany back and sides. it doesn't favor the bass or the treble. it's just got a nice, even balanced, well-rounded sound that you'd expect in a more expensive guitar. >> beautiful. [ chord plays ] [ laughs ] it sound gorgeous. >> it feels really nice. it plays really well. >> the action on the neck is really low, so it's really easy to play if you're a beginner just starting out. >> it makes you feel like you're supposed to be holding this, it belongs in your hand. >> i think that this is a great-looking guitar. the tone is fantastic. >> it's rich. it has a wonderful timbre. it's just -- it's great. >> just look at this beautiful complete package from grammy award winner and music megastar