world is gearing up for the mid-term elections, less than two weeks away, cnn polling director keating hollands there's a change in women. >> we haven't seen this in the past, but this year it does look like women are less enthusiastic about voting than men are. >> reporter: this is bad news for democrats who generally enjoy more support from women, and while more women approve of the job president barack obama is doing, 48% for men and 42%, it's men who generally vote republican who are extremely enthusiastic about the upcoming election. 15 points higher than women. >> alex sink running for governor in florida is winning by like -- among women by like four points, five points. that should be 15, 20 points. >> you know, when my grandmother was a secretary at a bank -- >> reporter: in a series of west coast campaign stops last week, the president tried to energize female voters for female incumbents like senators barbara boxer and patty murray. the problem, according to stephanie schriok of emily's list, is simply timing. >> part of is that democratic women and independent women tend to make de