mr. fredrick douglass iii from selma, alabama. after more than 50 years in the floral business, mr. fred d. williams iii retired on june 30, 2011. a fixture in the selma community for more than five decades, fred williams provided his floral expertise for countless weddings, graduations, funerals and other special occasions. in the seventh district of alabama and throughout the southeast. fred's flower and gift shop opened on october 15, 1956, and served as a vital part of the selma community. he comes from a family of entrepreneurs and public servants. his parents were pillars in the city of selma and served as role models for the entire community. his mother, ms. mary ellen williams, was a beloved educator, and his father, fred d. williams jr., was a wise and generous business owner. his father owned j.h. williams and sons funeral home, established in 1905, and still in operation today in selma, alabama. the williams family were pioneers in a time when african-american businesses were few or nonexistent. the opening of fred's flower and gift shop was an extension of his family leg