. >> now, let's meet the president of the dogpatch neighborhood association. she will tell us about life in dogpatch, a clean neighborhood on the eastern edge of potrero hill, and we will learn how the residents convinced the city to a vigil -- to designate the area a historic district. >> dogpatch and the health and cottages are the historic houses in the area. those were built for the union ironwork. this really is one of the most original live-work neighborhoods in san francisco. because of this mix of housing and industrial, they need to sit in terms of scale and mass and height for the neighborhood. during the whole dot-com boom, we saw many move into the neighborhood. we found ourselves in combat before the planning commission for one project after another, and that was actually an impetus for the community to try to become a historic district. >> the process took our community approximately four years. we made presentations before pretty much every single supervisor and educated them about dogpatch. it was an arduous task, but once we went before the pl

one of the things that's dogpatch is concerned about is the development on third street and some of the proposed height that the city is proposing. we would like to see a stepping down of that height limit adjacent to the historic district. the biggest issues for dog patch right now are the proposed ucsf hospital that wants to be placed at the north end of dogpatch. they do not have to follow the planning codes of san francisco. that is not to say that we are inherently opposed to ucsf and what they potentially bring to the neighborhood. it is just that we need to be aware of what their plans are. >> in our show, we have heard a lot about the challenges facing the people of district 10. let's hear about the proposed solutions. >> in this world we live in today, the technology is already there. i would not even mind seeing a solar former place all of this. the tide rolls in, and it rolls out, and do you know that the force of that type rolling in and out will generate enough energy to keep this city going? >> the kind of changes that i would like to see -- definitely more greening, more

made by the project sponsor, but there was very lively discussion at the -- excuse me -- at the dogpatch neighborhood association, that they didn't want a dull single-color building sitting out there anymore. we wanted to do something to liven things up along third street particularly. so that's very neighborhood-driven. what the colors ends up being or how bright they are is something else in not the immediate neighborhood, but the general neighborhood. david baker has done some things, again, using his traditional bright colors in unusual combinations. so it's not going to be very different for the neighborhood in that sense. but i'm very pleased with the project, very pleased with it. president olague: commissioner moore? commissioner moore: most of them don't do what they're supposed to do, and they teach us something about colors, which is probably an intent here. i believe -- i wanted to thank, actually, staff as well as city attorney's office of really stepping to the line, even last minute, to come up with a language for our approval, which indeed gives us some more certainty wha

made by the project sponsor, but there was very lively discussion at the -- excuse me -- at the dogpatch neighborhood association, that they didn't want a dull single-color building sitting out there anymore. we wanted to do something to liven things up along third street particularly. so that's very neighborhood-driven. what the colors ends up being or how bright they are is something else in not the immediate neighborhood, but the general neighborhood. david baker has done some in

. >> reporter: in a warehouse space in san francisco's dogpatch neighborhood a group of women sew together messenger batches. >> it's a local messenger bag company. >> reporter: the small business has grown steadily in the last four years. and now its gaze is fixed on another point on the horizon -- the upcoming america's cup yacht race. >> if the america's cup comes and we get a chance to expose our brand to new patron, we'll expand our staff another 30% to 40% again. >> reporter: tonight america's cup organizers tours this and a number of other small businesses turning out everything from gourmet chocolates to beer to custom ipad cases. >> you guys are able to keep themes together, it could be very cool. >> reporter: the prestigious sailing event has promised to create more than 8,000 jobs over the next two years. >> if you imagine upwards of 250,000 people coming out on any given day over a three-month period where we have 50 race days possible, it's a tremendous amount of tourism activity. >> reporter: and then organizers are trying to strike up relationships with local manufacturers i