going for long tail key words that are like, bedbug elimination, or bedbug whatever, infestation.king off by the regions too. so he needs that. then he'll double up by having the branding. as soon as they show up at his site there's a good-looking site and there's a reason for what they're doing and what their unique proposition is. >> that's a really great point. >> i don't think anybody cares that it's dogs doing the sniffing. it doesn't matter. i have bedbugs, get rid of them, i don't care how you do it. to focus on that is about them, not about the customer. when you have bedbugs you need them. i would focus on google places, be very local in hi search. >> maybe on the dog front they need testimonials. once you can get someone on the site, we get rid of your bedbugs, then get customer testimonial. >> it's still results the customers are interested in, not how you get there. >> once they hit the site that's when it matters about the dogs. that's the benefit they're showing them, it's nonfumigating or who knows what the reason is. >> let's move on to the next one. this is a ques

going for long tail key words that are like, bedbug elimination, or bedbug whatever, infestation.king off by the regions too. so he needs that. then he'll double up by having the branding. as soon as they show up at his site there's a good-looking site and there's a reason for what they're doing and what their unique proposition is. >> that's a really great point. >> i don't think anybody cares that it's dogs doing the sniffing. it doesn't matter. i have bedbugs, get rid of them, i don't care how you do it. to focus on that is about them, not about the customer. when you have bedbugs you need them. gooing google places, be very local in hi search. >> maybe on the dog front they need testimonials. once you can get someone on the site, we get rid of your bedbugs, then get customer testimonial. >> it's still results the customers are interested in, not how you get there. >> once they hit the site that's when it matters about the dogs. that's the benefit they're showing them, it's nonfumigating or who knows what the reason is. >> let's move on to the next one. this is a question about

elimination, bedbug whatever, infestation.taking off on the regions, too. he needs that and then he will double up by having a branding. since they show up at his site then there is a good looking site and a reason for what they are doing and what their proposition is. it is not beforehand. it has to be at the point of the problem that's a great point. big search engine strategy. >> i don't think anybody cares that it is dogs doing the sniffing. i have bedbugs. i don't care how you do it. get rid of them. the focus is about them and not them. i focus a group of places and very, very local in my search. do a lot of click. >> on the dog front they made testimonials. once you can get someone on the site, then you get a lot of the testimonial. >> it is still results. >> yeah. >> how you get there. >> once they hit the site that's where you -- matters about the dogs. right? because that's the -- benefit they are showing that's nonfumigating or who knows. >> right. okay. let's move on to the next one. this is a question about >> is

when the health department does training on bedbugs, we make presentations on that. there on an annual basis on the panel. there are some things that are not specifically in the budget, but my time and others time -- we are participating in these things to get the information programs. as far as quantitatively judging the effectiveness of outreach with respect to the s they are doing a variety of services from translation to outreach to being in the community, to do referrals, to be an intermediary with things like a leaky faucets. it's not always easy to say what the effectiveness is. i will tell you anecdotally, they are very effective. we can have a situation of walking out of a common area of a hotel in not knowing what the conditions are in their rooms because people may be afraid to open their doors. the of rich people have been able to get in. i will give you an example. we had an elderly gentleman in the 1940's. he was so afraid to let us in. it took months to have the inspector gain his trust. that started with the development center getting in and getting h

what you can do, remember, bedbugs are visibility to the naked eye. 3 to 5 millimeters.se one of the blankets unless it's wrapped. you don't know who used that before you. so remember, bedbugs, other germs, can live in crevices and the blankets, make sure it's coming from a sealed bag before you use it. >> great information. i'm flying myself in a couple of days. i'm going to wrap myself entirely in towels. >> and i'm flying with you. >> you're not flying with me. >> congratulations and best of luck. >> thank you, travis. >> thank you so much. >> simple messieur measures kee on an airline. that's the message. >> go to our website and search plane and germs for more. >>> when we come back, taking you behind the headlines for a look at fascinating stories you may have missed this week. >> you're watching "cbs this morning saturday" a thr, persistent ache. my doctor diagnosed it as fibromyalgia -- thought to be the result of overactive nerves that cause chronic, widespread pain. lyrica is believed to calm these nerves. i learned lyrica can provide significant relief from fi

we just had a hearing last week, and we are trying to do some work around bedbug enforcement, which is a major issue in the tenderloin and of hill and 63. a hearing will actually be on thursday, april 7, 10:30. we're doing our first hearing on pedestrian safety. i think public safety is a huge concern. it ranges from both low-level crimes to pedestrian safety, and so that is a really important issue to me. we are probably more than double what every other district has. and that are preventable. and we can do better. district 6 is one -- home to one of the most diverse constituencies. we have the poorest residents in san francisco. we have lgbt. we have immigrants, people of color, youth, and a high proportion of seniors in the city as well. we heard that people want to see more jobs, want to see access to more jobs for our residents. we want to see more preventive instead of just reactive. we want to see after-school programs versus the police picking them up because they are out on the street, which i think our chief agrees with. i actually ran for the board of education in san franci

>>alisyn: a building with bedbugs.yton: i have lived in slums before, and i had rats across the country. >>alisyn: i live in new york and i still have this issue. call the property owner. you don't call the government. >>alisyn: something tells me this owner is not dressing the bed bug issue in the way that the residents would hope: >>clayton: should the government step in and pay for it? >>dave: and they are teaching the concept of global warming to middle schooler. lets us know how you feel about this. what's going on? we ordered a gift oine and we really need to do something with it... i'm just not sure what... what is it? oh just return it. returning gifts is easier than ever with priority mail flat rate boxes from the postal service. if it fits, it ships anywhere in the country for a low flat rate. plus i can pick it up for free. perfect because we have to get that outta this house. c'mon, it's not that... gahh, oh yeah that's gotta go... priority mail flat rate shipping starts at just $4.95. only from the postal

and how to educate landlords about fighting bedbugs.: it is community organizing while they train activists, environmental activist being trained through a social justice prix or social activist trained through a social justice prix but as a man who is called a visionary, the man in charge of this made clear, and he said green jobs was a big environmental justice program, a banner, which the pro democracy forces can gather. but he also specifically said that environmental justice is what we call the old social justice movement, we have to go with the poll testing. so, that is what it is, community organizing, and, again, the website and their budget justification make no bones about it. >>neil: but who is doing this? obviously we are paying someone maybe for the dance lessons, i don't know, but what are we doing here? >>guest: we usually there is overhead involved. >>neil: it is not like an arthur murray class. >>guest: probably not. there is messaging involved. there is emergencying involved and that is important. teaching oppression,