, and the ceo where she develops audio and video with content to support small businesses, and scott gerbers the cofounder of an investment company that invests in young intrapreneurs. when i went and talked to anna, she said i knew -- i have read a different books and seen a million stories, you should not open a store so far away. her plan was to open it in a different neighborhood, and then these investors came along and she did it, and it seems to be working because of the investors. >> absolutely. i think that she has the luxury of investors. i think a lot of people who want to expand a business have to do it out of their right or left pocket. i think that she's very fortunate. the fact that her investors were willing to roll up their sleeves, and i think that, you know, she has a very rare opportunity and it looks like she is taking great advantage of it. >> we use that funny piece for the one woman said, i went to ikea and it was awful, and she is laughing because she has been so important to really caring about the company. >> i think this is a play of love. investors are not lookin