this is don thompson, who joined in july, and he's saying, look, our same store sales up 9%, holy cow doing well, sales were not doing great, and, you know, a multiyear low in october, bam, november happens, thanksgiving, you know, great sales, we got to open for christmas. i think that's the logic there. neil: they can encourage franchises to do this, they decide themselves, but like any business, they like to make money. they are going to push it. >> that's right. they are going to push it. when the company says, look, we made $55 # -- 5500 average per restaurant, they will have to open. growing up, i loved that all the stores were closed and only the gas station was open on christmas day. neil: that means you actually enjoyed your family. >> yes. neil: i think they stumbled upon something, all the retailers and all, made a ton of money, like fool's gold. it is llke the airlines that nickeled and dimed us on the blanket, the soda, the peanuts, nickel and dime and everything and make billions. now, thht's the way we've gone. >> i wound -- i wonder, too, i know they made a lot of mone

chris thompson from the university of san francisco. go, dons. 1855. i have not been there that long. i am in the department of exercise and sports science. i think it is a good match for me to be demonstrating the wii, which is a good physical activity. i am joined on the stage by a student, not from usf, but from san francisco state. we actually talk to each other. this is mackenna. >> good morning. >> finally, i am joined by alicia from the independent living center in san francisco. it is great for all of you to be here today. people will be trickling in over the next half hour. we will give you a taste of what wii is like. we have set up the game. i will start by playing mackeena in a game of tennis. the interesting thing about wii is we use this little remote. just by moving our arms, we can control movement on the screen. you will be watching up on the big screen as we play a game of tennis. are you ready? all right. we will select two players. that is me. does that look like me? it kind of those -- of does. does that look like mackenna? that is