you don't sit at a dunkin' donuts listening to norah jones and pretending to write a screenplay. >> although imagine if that did happen in dunkin' donuts. you know what i hate about dunkin' donuts, people ordering sandwiches. it is a donut place. you get behind somebody who is making a big kind of like ham and egg -- >> those are good though. >> they are good. >> go to a place that has them made. don't go to dunkin' donuts. >> now i am doing four of them. >> jim, do you think it will work? >> i like a nice jazzy vibe, greg. i can take a young lady out for dinner and you say how about a crawler and a cup of coffee and kick our feet up and watch that man vomit in the corner. >> i love that. i must be a cheap date. >> i love dunkin' donuts, but i don't hang out anywhere i anywhere. i am a lonely man. >> sorry. >> you work for a business channel. i think it is called fbn? >> 1:00 p.m. eastern. watch once in awhile. >> i will i will. stop plugging. from a business point of view, is this a good move? >> no. either they need to expand the menu and offer lunch or dinner items or they need to cost cu