another partrea, of the deep south is recovering from the snow and ice storm that caused major gridlockmany were stuck on buses. blanket the of snow area. part of the national guard had to be called in. super bowl price of tickets is rising. the forecast is now calling for a clear day with temperatures around 38 degrees. when the denver broncos and seattle seahawks take the field to brave the temperatures, they will be doing so wearing nike. i'm not bitter at all that the 49ers will not be there. >> it is plenty of bitterness. , it isire sports world turning up in this town. this is included. they run the global creative director. it gives you a sense of what is going on. i hear footsteps on the jet way behind me. i turned and there is bill walking up to me. he was a neighbor of mine. on my seat and right across from me, joe montana. neither one of those guys are involved specifically in the broadcast. joe told me, he's doing stuff with papa john's. nike is doing what. >> a very exciting time. this really launches the next platform. this combines the weather elements are the moments the