. >> dr deb richter is one of vermont's leading specialists, she says the current invasion can we traced back to the abuse of cheep powerful pain-killers that are too easy to gate. >> it's a problem in rural states, boredom, not sure. i was in primary care. i remember seeing it. i moved here in 1999. in the early 2000, 2001. i saw a bunch of 20-year-olds come in with habits of oxicontin. it was a turning point. it started with pills, pills crushable and easy to snort. dr richter believes pharmaceutical problems could have done more. >> who did it stem from? >> the company chose not to but a coating around the medication, that would have made it difficult to snort. most kids start by snorting medication. if they put the coating around it it may have stopped this. when they decided or the company decided to put a coating, the cost of the drug went way up. the heroin dealerses moved in. >> with pain killers going for $80 a pill, heroin was a cheaper alternative. dealers saw a market in rutland recollects and major profit. >> we are near new york, near massachusetts, near connecticut. people