ladies and gentlemen senator james webb. [applause] >> thank you very much david and i would like to start by saying that david is not only the archivist of our country and holding the repository of so many are national treasures but also served our country in vietnam as a corpsman attached to the united states marines so i'm grateful for your service david. [applause] the national archives has a special place for me as with so many others. actually it was almost exactly three years ago today that we have a screening here for a two-hour documentary that we were able to do on one of my books born fighting which is a cultural history of the scotch-irish people beginning in scotland and into northern ireland and the settlements in the appalachian mountains. it was a great evening that might. there was a lot of very fine scotch whiskey because the scottish tv was one of the producers of the show. i also spent a lot of time in the national archives during my student days at georgetown law and actually after that when i was a star

i should mention in the same breath we are also publishing james webb, who was a terrific united states senator and whose book is out right now. so i don't want to favor one author over another. >> when we acquired the book, he asked if there were any think that we could do for the e-books pacifica and we brainstorm some ideas and talked about when the right time to act on those ideas might be but we been thinking about also as a general product from the very beginning. >> my roll is with national media and partnership with mutations team who works with hillary. >> with an effective media campaign? where do you go? >> it depends on what the book is. and it depends on what the potential for a book is. what i like to think of it top down campaigns which are campaigns like you were clinton's which begins with national media and break out from there, a few big hits to generate a number of things that sort of create themselves. >> my roll with the clinton title has been to work on the marketing side of that which has involved a website for the book dedicated, a facebook page, the production

please welcome james webb.use] senator, senator, secretary, your excellency, which one do you want more, by the way, do you want secretary, senator? which one do you want? >> jim. >> stephen: that's a nice title. is that short for something? now, it's good to have you back. this is two, three, four, i don't know how many times you have been on the show. i always like having you on because you're a real rank man. you were secretary of the navy. >> right. >> did you have to think about that for a second? >> i'm late more than a reagan man. i did admire him a lot. >> stephen: were you there when he punched the berlin wall down? >> no. i think he did that without my help. >> a former senator in virginia. assistant secretary of the navy under reagan. you've written ten books. most recently you have a new memoir called "i heard my country calling." when your country called, what did your country say to you? and did you pick up first time or did you push "decline." >> actually at this point we have to worry a little b

i should mention the same breath, we are publishing james webb. a terrific united states senator. his book is out now. author want to favor one over the other. >> when we acquired that book, jonathan karp asked if there was anything we could do. we talked about when the right time to act on those ideas might be. we have been thinking about that also as a digital product from the beginning. >> my role is to liaise with national media in partnership with the communication team that works for hillary. >> what is an effective media campaign? book depends on what the is. what the potential for the book is. think ofwhat i like to as top-down campaigns. campaign's like hillary clinton's which began with natural -- with national media. a few big hits generate things that create themselves. >> my role with the clinton title has been to work on the arcanine side which has involved a website for the book. -- is to work on the marketing side which has involved the website for the book. the release of content on the web. my role has been the digital marketing role for this title. it has been a

. >> james webb former senator from virginia has been a a councilman and congressman and assistant secretary secretary of the navy, an emmy award-winning journalist and filmmaker and with the publication of "i heard my country calling" the other 10 books. when the senate who served on the foreign relations armed services of foreign affairs and joint economic committee's. he is also long been an advocate

we are also publishing james webb, who was a terrific u.s. senator. his book is out right now. i do not want to favor one author over another. book,n we acquired the they asked if there is anything we could do for the e-books. we brainstormed some ideas. we talk about the right time to act on those ideas. we have been thinking of it as a digital product from the beginning. .> my role is to liaison >> what is an effective media campaign? where do you go? >> it depends on what the book is and what is the potential for a book. it begins with the national media and break out from there. role with the clinton title has been to work on the marketing side of that. it involved websites dedicated to the book will stop a facebook page. promotional videos. the release of content on the web. my role has been in the digital marketing area erie it has been a fun one. when people watch and they care -- we make a lot of videos. we do not have many that go up on -- homepage of aol oe yahoo! or yahoo! picks up. towatch for hillary clinton pr book tv soon to discuss her latest book "hard choices.

i should mention the same breath we are also publishing james webb who is a triptych united states senator and whose book is out right now so i don't want to favor one author over another. >> when we acquired that book jonathan karp came here and asked if there was anything that we could do for the book specifically and we brainstorm some ideas and talked about when the right time to act on those ideas might be. we have thinking of that also is a digital product from the very beginning. >> my role is to liaise with the national media in partnership with the communications team who works with hillary. >> what is an effective been a campaign? where'd where do you go? >> it depends on where the book is and it depends on what the potential for book is. there is what i like to think of as top-down campaigns which are campaigns like hillary clinton's which deal with national and breakout from there. it's generally a number of things that will create themselves. >> my role with the clinton title has been to work on the marketing side of that which has involved a web site for the book dedicated to

i should mention in the same breath we are also publishing james webb, who is a terrific united states senator, and his book is out right now. i don't want to favor one author over another. book, wee acquire that asked if there was anything that we could do for the book specifically. we brainstormed some ideas. we talked about when the right time to act on those ideas might be. also thinking about the digital product from the very beginning. interface witho the media in partnership with the communication of hillary. >> what is an effective media campaign? where do you go? >> depends on what the book is and it depends on what the potential for the book is. there is what i like to think of as top-down campaigns, which begin with national media and break out from there. hits generate a number of things that sort of create themselves. >> my role with the clinton title has been to work on the marketing side. foras involved a website the book, dedicated to this book, a facebook page, the production of promotional videos, the release of content on the web. my role up till now has been very mu

the james webb scope is going it a ley grange point. you could have an interesting space station built there as a stepping stone for the planet. we could go to the moon for mars. perhaps landing there. we could rankeda view with an avter roid. we have seen movies about asteroids colliding with earth. we could get data about that, the real thing. these are things that the dragons vehicle will give it that capability. >> thank you for joining us. appreciate your time. >> you are welcome. >> well, let's talk about sri lanka. it is struggling to stop the illegal elephant trade. dozens of baby elephants are kidd naps. environmentalists -- kidnapped every year. we report on how sri lankan culture is partially to blame for the problem. >> a getle giant -- gentle giant. a familiar sight in this village. her openers have a permit and licence -- owners have an appointment and a licence, a must for keeping animals in sri lanka. they play a role, especially in temple pageants. with the numbers in captivity defined lipping, some owners -- dwindling,

i should mention in the same breath that we are also publishing james webb, a terrific united states senator and his book is out right now. i don't want to era favor one author over another. >> when we acquired that book, asked if there was anything that we could do for the e-book specifically. we brainstorms some ideas and talked about when the right time to act on those ideas might be. thinking of that also from the very beginning. >> my role is to liaise with national media and partnership with the communications team. >> what is an effective media campaigns? .. >> we twirl away here and make a lt of videos of writers, but we don't have many that go up on the home page of aol the day we hand it over: so that part's been really fun. >> watch for hillary clinton to appear on booktv soon to discuss her latest book, "hard choices." >> c-span's new book, "sundays at eight," includes gretchen morganson. >> what role should the government play in housing opinions? if you want to subsidize housing in this country and we want to talk about it and the populace agrees that it's something we

former virginia senator james webb recalled his military and political career. .. >> how was lunch? good. my name is mike allegretti, i'm vice president for programs here at the institute, and it's my pleasure to welcome you to today's book forum. we're here today to launch robert bryce's latest book entitled "smaller faster lighter denser cheaper," and i would add, more colorful. [laughter] look at that. it's jumping off the page. smaller faster lighter denser cheaper is robert's fifth book, and i think quite possibly, his best. first off, it is a relentlessly optimistic, forward-looking book. in an era with environmental catsties, sectarian -- catastrophes, sectarian violence, plagues, various other things, i was happy to read some u as robert explains, the promise of tomorrow rests in the fact that we are continuing to innovate by making things, what do you think? smaller faster lighter denser and cheaper. and in this way the book is a celebration of these attributes, and as he will explain, a rejoinder to the doomsdayers and the cats fists. these are people who have been promulg

while hallack is sitting there he picks up the phone and calls james webb and says, i'm sending charleso anything i can for charlie hallack. isn't there something you can do? >> i'll do every everything i can. i hope when he comes back to you -- >> he's not satisfied and he comes back to me, well then i'm going to be talking to you again. >> yes, sir. >> okay. thank you, sir. >> hallack is satisfied and "the new york times" reports the next day all during this republican caucus members are walking out to take calls from leaders ab the republicans start to sign the discharge petition and the civil rights bill starts to get movement. >> once passed the house, it was in the senate. there was arguably a bigger hurdle there. seven years earlier strom thur mond had filibustered on civil rights for 24:18. still the longest for the longest filibuster in history. >> the senate, the central drama it seems to me is between johnson and his greatest mentor, richard russell. and i've now -- because of your book i've listened to the tape and the tapes are fascinating because you see johnson seducing r

well, he is sitting there, he picks up the phone and calls james webb, the national administrator andays i'm sending charles halick over to you. >> i need to do anything i can. isn't there something you can do? >> i'll do anything i can and hopefully he'll tell you he's not satisfied and he comes back to me, well, i'm going to be talking to you again. >> yes, sir. >> thank you, sir. >> he is satisfied and the "new york times" reports the next day all during this republican caucus, people are members are walking out to take calls from leaders and the republicans start to sign the discharge petition. and the civil rights bill starts to get moving. >> but once past the house, the bill had to go to the senate. there was an arguably bigger hurdle there. what was thought to be an inpenetrable southern filibus r filibuster. strom thurman had filibustered for 24 hours and 18 minutes. still the record for the longest filibuster in history. >> the central drama it seems to me is between johnson and his greatest mentor, richard russell. and i've now -- because of the book, i've listened to the t

i should mention in the same breath we are publishing james webb, a terrific united states senator and his book is out right now. i don't want to favor one author over another. >> when we acquired that book jonathan karp down here, and ask if there was anything we could do for the e-book specifically and we brainstorm and some ideas and talked about when the right time to act on those ideas might be but we were thinking of that as a digital product from the very beginning. >> my role is national media in partnership with the communications team. >> what is an effective media campaign? where do you go? >> depends on what the book is and it depends on what the potential for the book is. there is what i think the best top-down campaigns which are campaigns like hillary clinton's which begin with national media and breakout from there. a few big hits generate a number of things that create themselves. >> my role with the clinton title has been to work on the marketing side of that which involved a website for the book dedicated to the book, facebook page, production of promotional videos,

eastern time, former senator james webb recounts his career. and at 10 on "after words," qaz is city war tang looks back at the history of money. and we conclude our prime time programming at 11 p.m. eastern with joe becker detailing the legal strategies and battles in recent years for marriage equality. that all happens tonight on c-span2's booktv. >> next on booktv, actor danny glover is joined by kathleen cleaver and brian jones to talk about the black power movement. the panel discussed key participants in the movement like stockily carmichael -- stokely carmichael, angela davis, you would bridge cleaver, bobby seale and huey p. newton. this is about an hour and ten minutes. [applause] >> good evening, and welcome. thank you so much, everyone, for coming. this is an amazing house that we have here this evening. and needless to say, i am thrilled and honored to be able to partake in this amazing group of people that we have here. my name is michelle materre, i am a media studies and film professor here at the new school, and i do teach about

i should mention in the same breath that we're also publishing james webb who's a terrific united statesnator and whose book is out right now. so we really -- i don't want to favor one author over another. >> when we acquired that book, jonathan karp knocked down here and asked if there were anything we could do for the e-book specifically, and we brainstormed some ideas and talked about when the right time to act on those ideas might be. but we've been thinking of that also as a digital product from the very beginning. >> my role is to liaise with national media in partnership with the communications team who works with hillary. >> what's an effective media campaign? where do you go? >> do you go, it depends on what the book is, and it depends on what the potential for a book is. there's what i like to think of as top-down campaigns which are campaigns like hillary clinton's which begin with national media and break out from there. a few big hits generate a number of things that sort of create themselves. >> my role with the clinton title has been to work on the marketing side of that w

former virginia senator james webb recalled his military and political career. .. >> how was lunch?ame is mike allegretti, i'm vice president for programs here at the institute, and it's my pleasure to welcome you to today's book

this is a former senator james webb. his new book "i heard my country calling."this cover develop? >> well, this is actually pretty straightforward in that it's thd story of his and his father's years in war, and he had these photographs, and so we knew we wanted to kind of give it a little illustrative look, nostalgic feel so it was marrying the two photos together so that they were cohesive. >> what went into your madison, five partnerships that built america? >> a new book. well, it is madison, so kind of÷ called for having his photo on it. and because of the subtitle, the five partnerships, you kind of need to explain that. what does that mean and who are these five people? so, in this case, it worked out nicely that we had five beautiful portraits of the five people that mattered. >> one of the other books you worked on, jackie seow, was the bully pull pit, and -- pulpit, and we all know what the cover looks like. here's the cover and that's the finished product, but what was this? >> so, when we first learned about a book and we do a little explore asia as

i should mention in the same breath that we are publishing james webb who is a terrific united states senator and his book is out right now. i don't want to favor one offer over another. >> when we acquired the book, jonathan karp marched down here and asked if there was anything we could do. we brainstorm some ideas and talk to bell when the right time to act on those ideas might be. thinking of that also has a product from the very beginning. >> my role is to liaise with national media and partnership with the communication. >> what is an effective media campaign? where you go? where do you go? >> it depends upon what the book is. the potential. there is what i like to think of as top-down campaigns, which are campaigns like hillary's which began with national media and break out from there. a few big hits generate a number of things that sort of create themselves. >> the title has been to work on the marketing side of that which has involved websites for the book dedicated. a facebook page, the production of a promotional video, the release of content on the web. i mean, very much

are signs of life, so the next that is the new space telescope and there is one being built, the james webbit is like the next-generation hubble scope. we also have more dramatic plans for the further future. >> cannot wait to hear about that. as i mentioned, it captures the imagination of many people -- exploring the universe. ,hank you so much, sara seager professor at m.i.t.. by the way, tesla motors founder elon musk says do not blame him. ands the ceo of spacex tesla and he says it is ford's fault that he had to kill sex. ,e wanted to name his model e ,o along with the model s and x you get sex. ford threatened to sue over the model e so he said ford was killing sex, blame it on them. it is 56 minutes past the hour. bloomberg tv is on the markets. slightlytures are lower. the adp jobs report was lower than expected. we are on the markets again in 30 minutes. coming up, the startup up creating an instagram for companies. we will tell you about the new concept. ♪ >> we are about 30 minutes away from the opening bell. you are "in the loop." i am betty liu. here is what we are working on.

at the stars, and you've also got inside the science account this massive telescope called the james webbthis is the spiritual successor to the hubble space telescope. and on the senate side you have people more particularly interested in earth science and astrophysicalics. on the house side you have people who are more interested in planetary science and will have to come eventually to an accord on which of their favorite programs get a nice piece of the pie this year. host: to that end their interest in the programs probably depends on their interest their congressional districts or states? guest: like anything you can appropriate hoin for in congress, yes, the short answer is yes. senator barbara mikulski who is very influential happens to love the goddard space center in maryland and happen to do work on the planetary side and are building the james webb telescope. some of the question marks that are open, as we're in the middle of an appropriations process, there's a good deal of foreshadowing just based on where the work is. host: exploration, about $4 billion, breaks down into thre

i should mention in the same breath that we are also publishing james webb, a terrific united statestor and his book is out right now. i don't want to era favor one author over another. >> when we acquired that book, asked if there was anything that we could do for the e-book specifically. we brainstorms some ideas and talked about when the right time to act on those ideas might be. thinking of that also from the very beginning. >> my role is to liaise with national media and partnership with the communications team. >> what is an effective media campaigns? .. >> we twirl away here and make a lt of videos of writers, but we don't have many that go up on the home page of aol the day we hand it over: so that part's been really fun. >> watch for hillary clinton to appear on booktv soon to discuss her latest book, "hard choices." >> c-span's new book, "sundays at eight," includes gretchen morganson. >> what role should the government play in housing opinions? if you want to subsidize housing in this country and we want to talk about it and the populace agrees that it's something we shoul

i should mention in the same breath we are publishing james webb, a terrific united states senator andhis book is out right now. i don't want to favor one author over

i should mention the same breath where publishing james webb, who is a terrific united states senator and his focus right now. so i don't want to favor one author over another. >> when we acquired that book, jonathan karp knocked down here and now sits there was anything we could do for the e-book specifically to brainstorm some ideas and talked about when the right time to act on those ideas might be. we been thinking about also as a digital product from the very beginning. >> of my rule is the national media and the communications team. >> what is an effective media campaign? verdugo? >> depends on what the book is and it depends on what the potential for a book is. there is what i like to think of as top-down campaigns, campaigns like hillary clinton, which begin with national media and breakout from there. a few big hit generate a number of things that sort of create themselves. >> my role at the clinton title has been to work on the marketing side of that, which has involved a website for the book, increase the page, the production of promotional videos, the release of content on

it supports the james webb space telescope which will identify and characterize new planets in our galaxy and help researchers look back in time to see how the universe began it directs nasa to continue to focus resources on the detection of near earth asteroids that may threaten the earth and its inhabitants. it instructs nasa to design and send a robertic mission to europa to see if any life exists under the icy surface. it directs nasa to work with the national academies to find more x.o. planets. the bill requires nasa to develop a human exploration road map, sem to the recommendation made in last week national academy of science's report. this road map will provide a long-term plan for human exploration. the bill reflects the skepticism that members of the science committee and the scientific community have about the obama administration's proposed asteroid retrieval mission. the bill requires the administration to provide congress with a detailed budget profile, a detailed technical plan, a description of the technologies and capabilities expected to be gained in the area of planeta

i should mention the same breath where publishing james webb, who is a terrific united states senatornd his focus right now. so i don't want to favor one author over another. >> when we acquired that book, jonathan karp knocked down here and now sits there was anything we could do for the e-book specifically to brainstorm some ideas and talked about when the right time to act on those ideas might be. we been thinking about also as a digital product from the very beginning. >> of my rule is the national media and the communications team. >> what is an effective media campaign? verdugo? >> depends on what the book is and it depends on what the potential for a book is. there is what i like to think of as top-down campaigns, campaigns like hillary clinton, which begin with national media and breakout from there. a few big hit generate a number of things that sort of create themselves. >> my role at the clinton title has been to work on the marketing side of that, which has involved a website for the book, increase the page, the production of promotional videos, the release of content on t

webb, kpix5. jose's saint james park. ma , white >> you could see and hear the tension and the huge crowd at san jose st. james park, many fans decked out in red, white and blue watching on the big screen there as the u.s. came oh, so close to it. >> danville's chris wondolowski made his first appearance in the world cup subbing late in the 2nd half. he plays for the san jose earthquakes and is the all time leading team scorer, but this is his first time on the world stage. dennis o'donnell will have all the highlights ahead in sports and the action continues on www.kpix5.com. we have an entire section on the website devoted to the world cup. >>> switching gears, a teenager dead and three others hurt appear a shooting outside a house party -- after a shooting outside a house party in windsor. neighbors told us what they heard. >> reporter: 12 hours after shots rang out crime tape still up as investigators figure out what went wrong at this weekend house party. a neighbor heard six gunshots shortly before 1 a.m. >> they we

. >> reporter: brian webb, kpix 5. >> st. james park in downtown san jose is now the soccer mecca of silicon valley. hundreds of soccer fans are gathering there to catch all the world cup action. >>> it was fun. that last goal was a killer though. it is 4:41. back on american soil and out of the hospital now. a new treatment plan for former p. o. w. bowe bergdahl. the help he's now getting coming your way. >> and taking the plunge. why some researchers in the south -- celebrate summer by jumping in a near frozen ocean water. >> and what's cool about your school? you can e-mail your nomination to us at cool coolschools@kpix.com. if you have a camp we'd love to hear from you. we may feature it on the show. we'll be right back. ,,,,,,,,,,,, he was moved this weekend t >>> new details now about former prisoner of war bowe bergdahl. he was moved this weekend to an outpatient facility at fort sam houston in texas. the 28-year-old sergeant is out of the army medical center now. he's now receiving outpatient care from psychologists. army s

webb, kpix5. >>> a northern california man says he lost nearly 30 pounds in a week after swimming in a popular place. woodward reservoir in stanislaus county. he talked to reporter nick james about what made him so sick. >> i couldn't move. i couldn't look around. it was like i was a zombie. >> reporter: there's no sign now of luis lopez's life threatening ordeal. the stockton man said he was hospitalized for days after swimming at the woodward reservoir in oakdale. >> i lost 28 pounds in one week. i couldn't eat nothing. i was just laying there like this. >> reporter: did you think you were going to survive? >> i didn't think. so. >> reporter: luis said his doctors figured out it was a waterborne bacteria that made him sick, a bacteria so dangerous they'd have to notify the proper authorities and yet there were plenty of swimmers in the water monday. one mom remained unfazed even after we told her about luis. >> they swallow water every time they swim. they're fine. >> it's not fair. they say i have it posted everywhere and they don't. >> reporter: we found two signs, one on a bulletin board, another by the bathrooms warning of unusually high bacteria in the water advisin

eastern time, former senator james webb recounts his career. and at 10 on "after words," qaz city war tech looks back at the history of money. and we conclude at 11 p.m. eastern with jo becker detailing the legal strategies and battles in recent years for marriage equality. that all happens tonight on c-span2's booktv. >> jackie, what do you do here at simon & schuster? >> i'm the executive art director for the simon and schuster imprint. >> and what does that mean? >> well, i oversee, direct and design the simon & schuster imprint, and there are many different imprints of simon & schuster, scrivener, touchstone, atry ya, gallery. there's all different art directors, but i solely do the simon & schuster imprint. >> so you do the covers of books. >> yeah. >> host: what goes into a cover of a book? >> guest: well, the first thing that when we hear about this project usually from the editor, we find out what the book is about. there's a manuscript or sometimes there isn't, sometimes there's just a little bit to read, and you get a flavor of what t

. >> i want to start with this one and this is former senator james webb. his new bird -- new book i heard my country calling. how to does does develop? how to discover develop? >> develop? >> who was homosexually straightforward in fact it's the story of his and his father's years in the war and he had photographs. we knew we wanted to kind of give it a little illustrative look, a little bit of a nostalgic feel so it was marrying the two photos together so that they were cohesive. >> what went into your madison's gift, five partnerships that built america? this is a new book right? the mac yes, this is a new book. it is madison so it kind of calls for having his photo on it. and because of the subtitle, the five partnerships, you kind of me to explain that. what does that mean and who are those five people? in this case it worked out nicely that we had five beautiful portraits of the five people that mattered. >> one of the other book she worked on jackie seow was the bully pulpit and we all know what the cover looks like. here's the cover of the book and