it might well be shane dyer, ceo of arrayent networks, already signed on big brands like matel, whirlpool and lift master, maker of garage door openers, joined by martin giles of "the economist" and liz gaines of re/code. what is my garage opener going to tell my dishwasher? what will the two talk about? >> to start out with you're probably going to buy these one product at a time. of that whole idea that we're going to wake up on saturday morning with this home automation problem just doesn't happen. so i think this product plus app when these things start talking together it's going to be kind of accidental as we start buying one product after a time. as soon as you have four applications on your phone you're opening every time you have to leave the house or enter the house, you're going to want them to come back together and have harmonization. >>> already in my house if i were using products that you power, i could see if my refrigerator door was open on my smartphone. i could see my garage door opener was open on my smartphone. >> if you look at leading companies like whirlpool that