they love amazon, amazon prime. they spend more and more after three years.the end of the day there are things they don't get it amazon. if they want it today, it is pretty hard to get it. that is why amazon is doing prime now in certain markets. it is all about getting closer to your customer. i would not count amazon or walmart out. in terms of serving the customer better to make that sale or it emily: let's talk about customers. how are walmart and amazon customers different? guest: look at the price point. it is half as much. let amazon prime is running up against is there are only so many americans that want to play -- pay $100 per year for just shipping. walmart cuts that price in and half you have twice as many people who would want that. guest: amazon has more perks. you get the streaming video service as well. how much does that matter? guest: it's a different model. amazon prime, think of it like a costco membership. you join. you get free shipping in two days. you get streaming videos. our survey work says 80% of people sign up for amazon prime to

this is ours, the amazon is ours, and also of eight countries that share the amazon with us. and we have here a resource that's very precious. the threat to the amazon today, you're talking about cattle, cattle ranching. there is now in the amazon cities, et cetera, that want to have the green seal of approval. >> hinojosa: let me ask you before we finish, paulo, because in... even in the area of boston, where we record this show, you have a large population of brazilians. you have... they produce 20 local papers, magazines. you have a large population, somewhat large, in new york, connecticut, florida. do you think that you have a population now that is looking at brazil and saying, "when i left, brazil was a struggling economy, and now i'm in the united states, the united states is a struggling economy, maybe i should go back to brazil"? >> the immigrants, the brazilians that live here, have a much better chance if they go back to brazil now. why? because, although there are still problems, there are opportunities. for instance, brazilians that left brazil for economic reas

amazon will decline in value. it will be forced to make the transformative brick and mortar acquisition. i don't think they're going out of business. they will be an enormous retail. they will buy gas station companies, we are used to driving in and out of gas stations and picking up stuff, the perfect consumer behavior compliment amazon, going into that place and picking it up and stopping for ecommerce companies. let's talk about facebook. facebook has redefined what it means to have a relationship or be a friend. it be defined the semantics of relationships. they also pull out the greatest data switch in history, they convince brands to spend tens of millions of dollars to build communities and put a walled garden around these communities in sages king you have to pay. it is 6% meaning one in 16 messages they send to their community actually reach them. facebook sales represent assumed the organic reached is zero and forcing everybody to pay to access the communities they can pay the bill. i say that in a respe

amazon milk, amazon baby food -- we will see what jeff bezos has planned. should apple worry? xiaomi opens us to was about the companies plan to expand in the u.s. and the emerging class of social media celebrities. i will introduce you behind twitter's plan to create original content. that is ahead. now to the lead -- vr. those that only letters you need to know about what is next intact. that is according to a new report. i am talking about virtual reality. this week, it seems like everywhere you turned there were stories about companies pushing into vr technology. in 15 years, we could see virtual-reality everywhere from hospitals to the courtrooms if sales take off and prices come down. so far, facebook, google and microsoft have spent billions in brvr tech. years of development from companies and the markets price will hit the market soon. gene munster joins us and an investor at keenan partners in silicon valley. thank you for joining us. gene i will start with you. 15 years from now, you save er will be everywhere. are people ready? do people really want to strap these

coming up, amazon milk, amazon baby food. we take a look at what jeff bezos has planned next. and should apple worry? a company's plans to expand in the u.s. i introduce you to the brains behind twitter's plan to create original content. that is ahead on "bloomberg west." now to our lead. vr. those are the only two letters you need to know about what is next in tech. i'm talking about virtual reality of course. this week it seemed like everywhere you turned, there were stories about companies pushing into vr technology. in 15 years, we could see it everywhere from the hospitals to the courtrooms. so far, facebook, google, microsoft has spent billions on vr tech. products will hit the market soon. joining me now to discuss his report is senior research analyst at piper jaffray and an investor at hainan partners and silicon valley. thank you for joining us. jean, 15 years from now, you say vr will be everywhere. are people ready? do people really want to appear and do virtual world? >> they are not ready now but they don't know what the value is for this and i think if they woul

emily: when did you become the lead analyst of amazon?ill: shortly thereafter, we got into a competition of who would be the lead banker of amazon. emily: what was that like? bill: it was exciting. getting exposure to somebody like jeff bezos at that moment in time and seeing what he has accomplished today is amazingly rewarding. i have been able to keep up with him. he is a large investor in our fund and one of the smartest, quickest thinkers i've been exposed to. emily: what has surprised you most about amazon and jeff bezos, now almost 20 years later? bill: he has convinced wall street that he is playing this super long-term game, and they let him forgo profits for what is now 20 years. it kind of goes back to what we were talking about with the overfunded startups. he gets to play a different game because he has convinced them it is ok. emily: is it ok? bill: every investor gets to decide that on a daily basis. i think there were multiple periods in amazon's life where people doubted whether the model had long-term legs and they force

emily: does it matter if amazon never turns a significant profit?ill: it only matters if wall street comes to doubt that they can. ♪ emily: how do you become a top tech analyst? what does that involve? i am sure it is a lot of hustling. bill: i was fortunate. the research was not generating as much profit on its own. i was experimenting with this notion of a more premium model. where i was blasting it out. that is when i started above the crowd, which was a fax back then. emily: this is your blog than. emily: above the crowd, 6'9", playing on your height. frank quattrone, very famous tech banker, recruited you. what did you learn from him? bill: i got a call out of the blue from frank quattrone, who i did not know at the time. he literally said what you want , to do long-term? i said, to be a venture capitalist. he said, why don't you move to silicon valley, work for me and , i will introduce you to every venture capitalist i know. emily: when did you become the lead analyst of amazon? bill: shortly thereafter. when i joined frank, we then got into

not amazon versus netflix, amazon versus google, google unleashing salvos from buy button to a slew of grocery offerings, but will these really be amazon's final death blow? jess kimball is next. she decrees it. the real question that needs to be asked is "what is it that we can do that is impactful?" what the cloud enables is computing to empower cancer researchers. it used to take two weeks to sequence and analyze a genome; with the microsoft cloud we can analyze 100 per day. whatever i can do to help compute a cure for cancer, that's what i'd like to do. . liz: 28 1/2 minutes before the closing bell rings. i want to go to nicole on the floor of the new york stock exchange. this one stock halted earlier skyrocketed and it's still jumpingly 18%. >> reporter: liz, unbelievable. we watched the surge in humana. hitting circuit breakers on news they were exploring a sale, and they have secured goldman sachs to look into this. stock soared, it was halted after 1:00 p.m., reopened and holding onto stellar gains, "wall street journal" reporting sources and who may be the bidders. aetna? by t

we will tell you what it means for the future of amazon.potify adding video and podcasts to take on google and fend off apple. you may want to keep an eye on your robotics engineer if google is around. -- if uber is around. we begin with breaking. salesforce raising its forecast. the biggest first-quarter they have had. this underscores their attractiveness as a takeover target. cory johnson is in san francisco. we heard no comment on the deals. they are 1000% focused on customer satisfaction. corey: that's a lot of percents. here is the big take away. if you want to compare it to what the analysts expected it's better than that. the reaction and market trading is muted. last quarter, the stock jumped 12%. the next day it's down 5%. we will see how it shakes out in trading. while better than expected it has dramatically slower growth. the biggest first-quarter they have had but only 23% bigger than one year ago. compare that to one year ago. 37% a year ago. they went from 37% to 23% sales growth. that is a lot slower. it is different growth

. >>> the charts prove it, amazon may be beating google in the markets, the blue line is amazon, thegle. fighting back with a new buy button. will it be an amazon killer? some say yes, we have a guest that says not so fast. that and much more coming up. excellent looking below the surface, researching a hunch... and making a decision you are type e*. time for a change of menu. research and invest from any website. with e*trade's browser trading. e*trade. opportunity is everywhere. "what is it that we can do that is impactful?" what the cloud enables is computing to empower cancer researchers. it used to take two weeks to sequence and analyze a genome; with the microsoft cloud we can analyze 100 per day. whatever i can do to help compute a cure for cancer, that's what i'd like to do. . liz: you want a bright spot amid the red, it's in home builders. rallying from just under a percent to 3.5%. why? april pending home sales hit a nine-year high. contracts to start new home or buy new homes, hovnanian, kb home, ryland, toll brothers, hovnanian gets the biggest move. will it be bye-bye am

he's been studying gold mining's toxic legacy in the amazon since 2000. so now miners have better access to the remote forest, they can get their equipment there, everything's easier because of that highway. >> everything's easier it's essentially part of the perfect storm that is madre de dios. so not only do you have a brand new highway that makes transport easier you have record high gold prices and the preexisting condition of extreme poverty. >> tell me about this illegal gold mining. what is the process? >> we're really on the edge between the amazon and the andes, and erosion over millions of years have worn down the rocks of the andes which are gold rich, and all that sediment has washed down the rivers. >> next stop - a mining area near la pampa. but that can be dangerous for an outsider. the only way into this spot is on the back of a motor bike. the going is tough - and wet. and makeshift bridges - don't always hold up. these illegal mining operations extend for miles and miles away from the main highway. we've already been on the bikes for hal

amazon, get this, 178 million. there is no brick-and-mortar amazon. almost unfair to compare them. >> it is. walmart is known for brick-and-mortar store. that is where they made their business. they're only trying to really push the pedal to the metal on online but i have to tell you a lot of people say the delta on that how quickly they're growing that business isn't bad. >> amazon prime has 40 million members in the u.s. they spend $1500 a year versus non-members who spend 625. gerri: that is amazing. >> walmart wants to get in there but they have a long way to go. l always one step behind trends. we'll see how this pans out. they long had warehouses ready to go. they lack the infrastructure to get orders out the door into consumers homes in couple days. they haven't been able to do it. gerri: that is what amazon so so expert. they invested a lot of money in. you know amazon also offers lots and lots of little perks and benefits. you know, their prime membership is expensive but you get other things. >> you got video and music streaming. that is a f

you have netflix, you have amazon tv. how impressed have you been with some of the original content on some of these other outlets? aaron: if you are a writer, the more vendors that there are for content, the better. obviously, netflix is on fire with "house of cards" and "orange is the new black." amazon has the gary trudeau show, "alpha house." nontraditional tv is great. emily: how about you? are you a binge watcher? aaron: yes. not just of new stuff. i am a binge watcher of old stuff. i can spend a weekend watching "the office." all nine seasons. by sunday night i have done nothing but watch 200 episodes of "the office." emily: is this the golden age of television? is content better than it's ever been before? aaron: i think content is better than it has ever been before. most television isn't very good, there is just more on the high-end now of what is very good. emily: how much more competition is there for writers like you, show runners like you? aaron: i just don't see it that way. if you have something good, it's

the head of the amazon india business team what can you tell us about the people sitting on amazon'sch? there's always that question of who could succeed because it's not obvious. kevin: -- jim: jeff has been there since close to the beginning and basically runs their retail. if you had to replace and on replaceable person, it's probably jeff. i don't think that there is anything in the queue, not that we are suggesting that, but like you mentioned maria will be at the head of a major business and jeff is probably the heir apparent at this point. emily: what do you put think? you think? sukhinder: i think that jeff wilke knows the computer business. emily: you come from the e-commerce business. talk about how important it is to have diversity leadership when it comes to e-commerce? emily: one of the reasons that women are emerging there is that more than half of that population is often female right? if you think about the areas that he's attacking thinking about investments in fashion beauty, premium merchandising these are all experiential types of commerce and i think that in thos

emily: how likely is it drones will be delivering my amazon package?mily: what is the mission of 3-d robotics? chris: the mission of 3-d row about its -- robotics is to create the world's leading uav platform. the reason is to put it in the hands of regular people. emily: what exactly do you make? chris: fine large, we make drones, autopilots. what makes software. by and large, we make a platform. it's open source, anyone can use it. hundreds of thousands do. for brain you can put in a vehicle. emily: what are your drones capable of? chris: that is the exciting part. the drones started by being able to fly on their own. the big driver is putting go pros in the air, getting video. the ability of drones to take those cameras and pull back, to see not just you, but to sweep around, capture your life the way hollywood directors do without any skills, for me, that is what drones can do with video. in the commercial domain, to be able to map the world and digitize surroundings. we can do 2-d maps. we can do 3-d modeling. we can scan any building anywhere. wi

guest: i don't know why amazon did not sign it. i know people on the team, my company uses amazon's services. i looked at their security. i think it is good. i don't think it is because they have weaker crypto. emily: obviously they have made it clear this is what they want. but how big is this impact? guest: i've given you the law-enforcement intelligence perspective, putting on my privacy lawyer hat and former white house official hat, sometimes our national leaders have to look beyond just a short-term technological advantage for law enforcement intelligence. and look at not just privacy and civil liberties, but also the competitiveness of american companies overseas and need to get the trust back of customers around the world. i think it's too early to tell what the impact will be if this letter succeeds. but i will say this. although i'm in favor of the letter i don't think we should view this as a cost free decision. if life force and intelligence agencies lose the ability to decrypt communications from real bad guys there pr

talk amazon, you guys. amazon doing something really interesting. i'm not sure what you think of it but they have been fighting traditional retailers, you know trying to get the groceries. they have been doing it. they're expanding it now. this is 120 billion-dollar market. private label brands. think milk cereal, baby food. the journal says amazon will expand this to prime customers around sell their own brand of food. a, is it safe? and b jonathan, is this smart for amazon to get into this. >> very smart. amazon, cheryl has become a professional disruptor, from books to music to merchandise. they have disrupted almost every industry and groceries seems the last big market they can get into. who benefited from this? they fought in the brick-and-mortar. who they helped is average consumer. this type of grocery initiative with amazon could literal change the way grocery shopping exists in this country overall. cheryl: scott, do you agree with that? >> i do. i think the big news this is high margin product. amazon is company that makes tens of billion

you're saying amazon is a good example of that. why? >> amazon, such an innovative and great job.three years ago purchased a company called teva and they make robotics technology. at a bunch of their distribution centers around the country over the past couple years they've been installing robotic systems to make their entire order process fulfillment center that much faster. now, an amazon spokesperson, they did confirm they are adding people at these facilities. it's not like they're laying people off but they are able to handle so much more work with less people because of the robotics technology. again, it's from the time that it's received from the time it goes out the door. >> this is an old story, right? if every single person -- if we still switched telephones by hand right every single person in america would have to be involved in switching all the phones. technology comes and jobs go away because of it. are you say it's a bad thing or hard reality? >> it's not just that but what's happening is it's happening a lot more. two other examples of good companies. there's a co

a moonlit boat ride to a nearby island to take a crack at solving another amazon mystery. last year i lead an expidition to this island to solve the mystery of "silkhenge". and despite a few hours' search - an area in which i'd previously found many turned up completely empty. frustrating, but all part of the process. but not all was lost on this island visit, i encountered one of the few species out there that even scares me - and had to document it for a colleague's research project. meet the wandering spider, the deadliest spider in south america. one of the ways you can tell it's a wondering spider is by the color underneath its front legs, so i'm going to tap it a little bit and see if it gets defensive... it should lift them up... i take the shot... i get out of here. the next day, tracking down a recent discovery that really has me excited - a never before seen butterfly and ant interaction i hadn't been able to solve despite several attempts - coming back to peru i had no idea if i'd ever see this butterfly again, but i just spent three hours observing it and alrea

amazon is rolling out a delivery service. tweet us. "bloomberg surveillance." ♪ tom: good morning. let's get to top headlines. vonnie: at least 58 people dead after a mud sliding colombia. officials do not know how many more are missing. the avalanche struck a small mountain town yesterday. better-than-expected earnings last quarter. grand theft auto -- added to profits. bacon is a big bargain. wholesale prices down from a year ago. the u.s. will produce more pork than beef. that is leaving -- they are sold by a burger company in california. tom: -- i hope you started from the beginning. tom: that is what i have done. ewaldevolve. i think it is a first-person shooter game. i love that part of the game. walmart out at 7:00 a.m. this is important. a profile of marc andreessen. we will look at the social media shell game, challenging, to say the least, for twitter. one of the joys of "bloomberg surveillance." one dollar shopping and the international lower of luxury. howard devitt of its -- howard, are our closets full? howard: you see al

. >>> and walmart is taking on amazon. the retailer will test unlimited free shipping service this summer jumping feet first into an area that amazon has dominated. will it turn into a battle for the ages? courtney has more. >> the world's largest retailer is aiming for the king of the jungle. walmart confirms it is testing a new $50 per year subscription program offering unlimited free shipping for 1 million of the 7 million products on the website and the orders arrive in three days or less and for now it is invitation only. it is another shot fired in the battle of bricks versus clicks as retailers large and small try to compete with amazon and the strength of its prime mebship program. the prime membership is $99 per year for two-day shipping on 20 34i8onnite epz and streaming video and shows and a kindle lending book library and cloud storage. and a valuable group. according to consumer intelligence research prime members spend $1,100 per year compared to $700 per year for other amazon shoppers. while amazon said the

but today, amazon confirms the loophole is closed.y will go through the national branches in britain and italy, meaning a higher tax bill across the board in europe. eu competition break leaders say this change --competition regulators say they will investigate into amazon's tax practices. think wearable, durable, portable cameras. go pro consolidated share to 67% in 2014. can anyone compete with go pro? we sit down with two entrepreneurs who think that they can. counntour and ion cameras merged just precisely so they have a better chance of taking a bite out of go pro. gentlemen, thank you both so much for joining us. one of our analysts say that you guys don't have a chance. why is he wrong? >> he is definitely wrong. contour has a very proud history in this market. we were the first wi-fi camera the first waterproof camera. the combination with ion gives us an enormous comfort committee. -- in enormous opportunity. when you put the two together we cover the entire price range. will be in 10,000 stores across the 40 countries. we ar

this is very good dynamic that will take share from amazon. >> probably doesn't hurt amazon the narrative emphasize convenience over price, right? s. >> that's correct. convenience is what it's all about because the pricing is similar. best buy gives you that option right now that you could buy it online, pick it up at the store or have it delivered to your home that day or the next day. with amazon you are going to have that bit of delay and discomfort on the timing when a large box will arrive at your house. >> let's talk stock strategy. year over year best buy is up significantly. so far in 2015 it's down about 9%. what gets us to your $45 price target? and investors, are they buying the turnaround? >> sure. the main reason for the fall-off is two-fold. best buy has noted it's going to begin making adjustments into the store this year. that is putting pressure on the operating margin the first half of the year. also we did see a modest slow down in industry sales. best buy seems to be weathering it. when you look at the back half of the year now, looks more interesting because the inve

i had thought of amazon as in partnership with writers. and for a company to try to make a business point by turning its back on -- i have sold, through amazon, millions of books. i have contributed mightily to their bottom line. i would've thought they would see me as an asset. me and other writers have brought people to their site in droves. and now they have turned on us. it is, to say the least, a puzzling strategy for a business to turn on its assets. i would love to have a conversation with jeff bezos about the self-destructive nature of this particular strategy. emily: amazon is arguing that books must be cheaper in this environment where there are so many media distractions. do you have any sympathy for their argument? malcolm: complete sympathy for it. i just don't understand why, in order to get to that preferred outcome, they have chosen to screw over the people who bring revenue to their business and customers to their site. emily: do you need a traditional publisher for your next book? is there another way? malcolm: is this an

maybe then walmart could rival amazon -- into fulfillment centers? maybe they can rival amazon. kay: strategies of where their placing the stores, what the proposition was for the consumer , very low prices everyday. i think the consumer mixes and matches their shopping with a lot of different brands. to date, walmart has not delivered online the way amazon has. amazon shows with their prime -- it is kind of interesting with sam's club because it's sam's club revenues are down. it is surprising to me because sam's club shoppers are shopping and they paypoints a subscription rate to be there. olivia: sam's club numbers were a lot weaker. it also included fuel. walmart is not showing gains from the lower gas prices. i think that is another thing that perplexes them. erik: if you are a diversified retailer like walmart, the argument is you should be able to grow sales at the pace of growth in gdp. kay: maybe they are with the 1% increase. erik: that would make for a much slower economy than some people think. kay: i think it is worrisome. a little over 25% of walmart's sales are in

. >>> straight ahead, amazon goes underground.l you how the new york city subway is helping the online retailer fulfill orders. now at chili's new top shelf ranchero chicken tacos. stop in for lunch and tap, swipe, and go. chili's. fresh is happening now. we used to have so many empty rolls! mom! that's why we switched to charmin ultra mega roll. charmin ultra mega roll is 75% more absorbent so you can use less with every go. plus it even lasts longer than the leading thousand sheet brand. charmin ultra mega roll. introducing the first ever gummy multivitamin from centrum. a complete, and tasty new way to support... your energy... immunity... and metabolism like never before. centrum multigummies. see gummies in a whole new light. >>> here's a look at today's forecast in some cities around the country. >>> on the "cbs moneywatch," oil unrest in seattle and amazon's subway shipping. jill wagner's at the new york stock exchange with that and more. good morning jill. >> good morning, anne-marie. a protest over drilling ended peaceful

but do you think this could put some merchants on par with amazon?of them are too hard to deal with? that's why i am a amazon prime user, it's easy, diapers to toothbrushes it is one click. for so many merchants we can turn that buying experience to a one click. even if that merchant has no idea who they are, we can treat them as though they are an amazon prime customer. >> moum merchants are heard of klarna. >> most of the merchants are seeing their overall mobile web traffic is 60 to 70% of their traffic and their conversion is going down. >> down, i know. >> most senior vps of e-commerce have heard of us once you tell the conversion story everything is out the window and they are all ears. >> you have got a great story. brian billingsly klarna north america ceo. one of our disruptors. stick with cramer. (trader vo) i search. i research. i dig. and dig some more. because, for me, the challenge of the search... is almost as exciting as the thrill of the find. (announcer) at scottrade, we share your passion for trading. that's why we rebuilt scottrad