amescon. the industry is not only growing, but it is growing up, with demographics changing and women becoming a bigger part of the market. here's a look at the games becoming a splash. >> [indiscernible] reporter: it does not look very cutting edge, but her story is one of the most original video games to appear this year. form and content are a radical displeasure. the english developer dreamt up the idea. it does not have a studio behind it. just an actress and a database. >> when you play the game, you are set at essentially a police computer from 1994. kind of an old-fashioned computer desktop. when you start the game, there's already this database app which allows you to search this police database, and within it, there are lots and lots of clips of the police interviewing this one woman over the course of seven interviews talking about her missing husband. reporter: minecraft was a trailblazer for indie gamers. sales are now in the millions. that is reason enough for the film industries