mr. hariharan: -- toys "r" us. mr. ran: let's set some context -- we looked across six different retailers and massive analysis on top of it. here is what we found. essentially, amazon was on an average the cheapest among all of these, and had the best selection across all of these products. these products consisted of some of the hottest toys in the industry, to some of the less popular toys in the industry. it was the full gamut. shopping waited across all of these retailers, amazon turned out to be the winner in terms of the overall basket in terms of pricing and the assortment of the selection they offered. 10% moreas about 8% to cheaper than walmart and toys "r" us. in on the hotom and more popular items in the market, amazon was about 5% cheaper than target, who in turn was about 5% cheaper than walmart. if you are a shopper, i would recommend you spend a little bit of time and plan your entire holiday purchase. if you are able to spend this time online and make your purchases, you will probably be able to save ab