. >> the makers of jack daniel's whiskey announced its first new product in 20 years. they're going to be rolling out a premium bourbon. >> it will sell for about $29. cooper's craft will arrive this summer in eight southern states. their plans to expand distribution. >>> it is the unlikely star of the netflix series "house of cards." we're talking about frank underwood's water rower machine. according to google trends sales of the machine spike every time new episodes are released. the company named water rower in rhode island says it's making more than 1,000 machines a week to keep up with the demand. they initially took a leap of faith in allowing the show to use its product. >> that would have been a no-brainer. i would have said you can use whatever you want. >> it does look like it gives a good workout. >> i kind of remember my dad had a machine like that when i was a little girl. >> it seems old school. >> if i had one i would use it. >> maybe they'll send us one because they're watching right now for the news room. >> we're not going to have a freeze tonight. w

we sell the same products, but everybody has bud light, everybody has makers mark or jack daniels. >> it's about creating an on going relationship for a good experience. >> an expert on using marketing data to increase properties. he says for any side business, keeping track of customer habits is the key to keeping them happy and engaged. >> it is easier to get a customer to spend more with you than it is to win a new customer. >> and that is exactly how greg sees is from behind the bar. keeping customers engaged. recently he installed a bar game that uses sales data to change the prices of his drinks. it is like a stock market. >> you see the bright led down arrows, and you see this drink went down, this is a good buy, and i want to take advantage of it. >> los angeles based todd shram is the creator and distributer of the drink exchange. >> that means the prices change based on realtime demand. if people are buying a lot of bud light, coors light goes down in price. the weight the prizes change and they capitalize on the items. >> but there is more to the game than meets the eye. >>

that's similar to jack daniel's, hennessy, it's like 150 proof. >> and according to outlaw, white lightning has a very dark side. >> pruno can get you drunk, and get you riled up, and get you just, that intoxication, under the influence trip. whereas white lightning can cause you -- you can drink a half a cup of white lightning and white lightning will actually the c.o.s come and ask you a common question, something like can i see your i.d. card because you have that white lightning in your system, you immediately get violent. a lot of times they have that. they have to take dudes to the ground because they're on white lightning. you know what i mean. take six or seven to bring them down. >> at pelican bay we saw the definitive inmates guide to distilling white lightning. a hand drawn illustration confiscated in a cell search. >> i found that in an inmate's cell. it explains to other people on the tier and whatnot how to manufacture pure alcohol. >> they're actually making like -- >> the 150 proof, that's not your regular pruno. a little bit more sophisticated. >> this is the final result.

everybody has maker's mark or a jack daniels. >> the world of marketing today is really all about creatingt ongoing relationship for better customer experience. >> tyler douglas, a vancouver-based vision critical is an expert on using marketing data to increase profits. he says, for any size business, keeping track of customer habits is the key to keeping them happy and engaged. >> it's often said that it's easier to get a customer to spend more with you than it is to win a new customer. >> and that's exactly how frank sees it from behind the bar at the tipsy crow. keeping customers engaged, he says, makes all the difference. recently, frank installed a bar game at the tipsy crow that uses sales data to change the prices of his drinks. it's called the drink exchange. it works like the stock market. where high demand causes prices to rise and low demand causes prices to drop. >> as a patron if you walk into the bar, you see the bright red down arrows, hey, this drink went down 50 cents, 75 cents, a dollar, this is a good buy and i want to take advantage of it. >> los angeles-baseded to schr

. >> jack daniel. >> yes. >> there you go. >> jack needs bail money. eastbound 422, right near that 29 off ramp. mass transit looking g mike and alex, back to you. >>> always interesting at a donald trump rail. >> fifteen year-old girl sprayed in the face with pepper spray could face disorderly conduct charge. the she's accused of punching a man. police are trying to identify the man who used a pep spray on the child. they have released photos of him. >> girl claims that she was also sexually assaulted, and that is why she punched the guy in the first place. >> police say the man who was punched is not wanting to pursue battery charge is a begins him but department has referred disorderly conduct charges to the juvenile authorities there chris murphy joins us with more stories on the political scene. >> what can be next after seeing another image like that for republican presidential candidate donald trump is meeting with the republican national committee chairman and other staff with quote terrific. trump says the discussion focused on unity yesterday

decisions to one of my talented producers or sometimes i leave that decision to my good friend jack daniel's. and a lot of times i leave that decision to random chance. this is... >> audience: wheel of news! ( cheers and applause ) >> stephen: now, longtimerss of "wheel of the news" know we wheel in the ceiling of the ed sullivan theater with important news topics like "politics," "entertainment," and "free spin." wherever the wheel lands, that's the story i talk about. and to operate it, i just pull a high tech lever, which is held up by my under-the-desk guy, brendan. come on out here, brendan! give it up for brendan, everybody. brendan. brendan, i could not do this without you. brendan, you know,un, you know, that you are a credit to lever holders everywhere, and i admire your skill and dedication. >> thanks, man, that means a lot. >> stephen: okay, get in the hole, get in the hole. get down there. are we ready to do it? are we ready? >> wait. >> stephen: you're a big man for such a tiny hole, brand an, i have to say. we're going to have to start greasing you up pretty soon. are you ready

the maker of the jack daniels whiskey is announcing a new product.hey say they are rolling out a people number whiskey called cooper's craft. it will arrive this sum inner eight southeastern states with plans to expand distribution once supplies increase. >>> so, sue, i can admit to you i went to smashberg inner new jersey yesterday and i had ice cream. it wasn't ben and jerry's but it was a milk shake and man was i mad at myself later. >> did you enjoy it. >> yes, i did. >> that is what we're here for to enjoy our lives so good for you. i don't know if you enjoy rain you probably would if you could sleep in and not have to go outside in it but it is coming if you don't have it the just yet. you can see it moving from the delaware to the south and to the north and west. thinks all leading edge of the cold front. it will take a couple of hours to get through, and then it will be chillier after that. remember, cold front. it is around allentown we are seeing steady rain, mount pocono, lighter rain, nothing just yet here in philadelphia but it is coming

. >>> maker on have jack daniels, whiskey a nunsed its first new prod new jersey a couple years.lling out a bourbon called cooper's craft. eighty-two proof and will sell for $29. cooper's craft will arrive this summer in eight southeastern states with plans to expand distribution, once the supplies increase. >>> up next, remembering the founding flyer, big daddy graham joins us for a look back at ed snider's lasting legacy. >>> damaging hail and strong wind slammed parts of the texas yesterday. hail, the size of golf balls, fell in the town of crumb. a cord to go some reports, some pieces reached over 4 inches in diameter. cars and several other structures were damaged. take a look at this more golf ball sized hail blowing out windows and tearing blind to shreds in the town of weilly. hail accumulated on the grass making landscape look like it was covered in snow. a severe thunderstorm warning was in place in parts of the north texas until late last night. >>> people were told to seek shelter indoors and were forced to stay away from windows. >>> well, that is not the good, sue s

. >> that is why they call me jack daniels now. >> please, stop. >> some of our favorite foods are doings more harm then g we are bringing in registered dietition, from cooper university health care and she will tell us all of the things that we are eating that we shouldn't be eating. >> are these things aging us. >> they are not aging us but as we age we may want to stay a way some things because it can play a big part in your health. >> for older group of americans. >> grapefruits. >> don't look at me. >> we do want to you stay away from grapefruit or at least check with your doctor, great fruit does have an enzyme that can play a big role in certain medications especially cholesterol medication. >> i'll be darned. >> yeah. >> it can either enhance them or some medications, make them work a lot less. >> that is great breakfast food. >> put some sugar on that. >> do you put sugar on grapefruit. >> but i tried to back off because there is enough sugar in it already. >> it is sweet enough but not if you are taking medications. >> yes. >> certain medications. >> okay. >> other food we shou