just ask louie c.k. that says his new show put him billions of dollars in debt. more in just a moment. n people download the new app? we're good. five million? good. we scale on demand. hybrid infrastructure, boom. ok. what if 30 million people download the app? we're not good. we're total heroes. scale on demand with the number one company in cloud infrastructure. >>> comedian louie c.k. says his new web series put him millions of dollars in debt. he personally spent 2 million with no backers on the project. admitting she millions of dollars in debt right now. the show is available on his official website costing between 2 and $5 an episode. he didn't want to get investors for the project preferring creative freedom instead but that's the risk of going direct. >> or maybe this is that new marketing strategy called the guilt trip. go to the website. >> it would actually work with me. >> session highs not too far away from them and of course we have been talking about oil all morning long with that fresh 2016 high on both wti and brent and that essentially plays a