the whole thing shot on speck sold to ex hamster, one of the busiest porn sharing sites on the planet>> it will be freely available, free of charge. >> reporter: free? some of them signed up partially on the promise they were going on tv, not on a free porn site. >> those things weren't discussed or guaranteed. >> reporter: have you made money? >> sure. >> reporter: how much? >> i'll tell you next sure after we see how successful the seasons are. >> reporter: how much did you pay for the show? >> that's confidential. >> reporter: roughly? >> a lot. >> reporter: how much szeros? >> over a million dollars. >> reporter: if you were a contestant and didn't win, you leave with zero. >> right. and i think people that are on american idol on that would feel the same thing. they sang and didn't win but they gave it the old college try. >> i walked away without a dime, and now my content is on a porn site and not on tv. buddy is a nice guy with a great idea. unfortunately the execution didn't work out like he planned. >> a bunch of the stars are just killing it in the industry now. they're doi