please let me not to be plagiarizinbeplagiarizing anyon. but it's just an idea that we've come to understand not just environmentally that in our terms of psychic and emotional energy. so the more stuff we hav have, e more we have to organize and repair it and get new stuff when i think people would stuff is out of fashion and it's just an endless cycle. so the identity is changing faster and faster in the way that leads to buy stuff to sort of symbolizing the word is changing and all of us are thinking about stuff in a different way in terms of wanting to get rid of it and not consume so much in the first place and high-profile this interesting story trying to make it so you give away your own stuff so it's sort of this cycle and it's part of telling people don't buy new stuff, which is a kind of deep shift in capitalism but i think they are genuinely interested and what does it mean to be a company that doesn't make new stuff that makes new systems and how does that human eyes and think all of our lives better and i'm very interested in t