they don't want to sell this data. >> brangham: gigi sohn says these internet service provide ers don't want to sell my data. why the rule blocking them from doing so? >> if all these companies are doing things to protect your privacy, then why did they seek repeal? in fact, verizon, when we adopted these rules in october of 2016, they praised what we did because they said, look, this is standard practice. these are common sense rules that protect individuals' privacy and give them the power to control the fate of their personal information. now, i can talk about why i isps are different, that they see everything you do as opposed to google --. >> woodruff: they're the sole gateway to the internet. >> they're the sole gateway to the internet. you pay them handsomely whereas google and facebook are free, and there is a different expectation from consumers. and if you're lucky enough to have a choice, it's still very difficult, there are switching costs. i don't have to use google if i don't want to. my spouse uses duck duck go. you don't have to use facebook, but you must use an isp to g