joel ward was there to celebrate. they're filling out their christmas lists. he's at the san jose target with a little friend -- a big friend. hi, matt. >> a big friend. bull's-eye the dog here at target. we're helping out everybody. we've got the kids and officers shopping at the checkout line. this is the moment they've been waiting for all year long. shop with a cop. 70 kids from the school were told from the leaders in the readers campaign. they were chosen after dealing through a traumatic event like loss of a parent or other strategy. each gets to shop for a gift for their families and themselves. >> we do have a list and it's very structured. >> what do you like? necklaces? bracelets? >> that's kind of the biggest joy for me. giving back. >> slime. >> this is so awesome. i can't believe it. >> i guarantee, if you ask any officer here, they would not want to be somewhere else right now. >> this is all done to humanize the people behind the badge and create a relationship between the police and the kids and so many people are helping out. we've got los ga