. >>> plus sam yagen ceo of shop runner and former vice-chairman of match on why you should be using data to grow your company culture. we've got your back, so let's grow fast and work smart. that's all coming up next on "your business." >> "your business" is sponsored by american express open. helping you get business done. >> hi there, everyone, i'm j.j. ramberg and welcome to "your business," the show dedicated to helping your growing business. a little competition never hurt anyone. knowing that other companies are out there trying to grab a share of the market can certainly keep you on your toes, but now switch it up. imagine you are the only game in town. how do you motivate yourself to evolve and get better? we go to alabama for some answers. that's where the team at the unclaimed baggage center is trying to improve their customer service experience even though they have the market cornered when it comes to lost luggage. >> we're world class and you can't just step into that arena and try to compete with us. we own the market. we're really good at what we do and we're continua

. >>> plus sam yagen ceo of shop runner and former vice-chairman of match on why you should be usingta to grow your company culture. we've got your back, so let's grow fast and work smart. that's all coming up next on "your business." >> "your business" is