yeah, raisodg our it's one of the leading causes of greenhouse gases and you know, the methane that comesrom raising cattle and it's enormous nd it's one of the top t contributors to global warming. that's another reason i've scaled back on eating meat too. is whenou start to see the impact on the environment, which is enormously significant, and in 50 years we'll be 9p to billion people on the planet, and if we continue to consume meet on the level and if south asia and east asia start to adopt the so-called western diet we're going to o findrselves in real trouble. >> how are your practices different from factory farming? >> i actually own all my own genetics. i own the parents, the grandparents. collect the eggs. i set the eggs. and i hatch the eggs. and i raise the turkeys. same way with the chickens. so this is very different than the industrial model. >> and do they taste different from e mass produced turkey? >> yes. i've heard this from everybody. even some of the food scientists from the university of arkansas that m kansas universi have done research who have actually t saidre's