the south bronx sounds familiar, as a bad thing. , was said to be "burning," wasn't it? for the most part, the bronx is overlooked, the never visited borough in new york city, which is a shame because the bronx is a magical place with its own energy, its own food, vibe, and rhythm. you've been to brooklyn. maybe it's time you took a look at the bronx. >> lloyd: in august of 1973, the sister of dj kool herc was holding a birthday party for herself in the basement of 1520 sedgwick avenue. as kool herc was playing the music on his two-disc turntable, he began to slow the music down, slow the record. people stood up and took notice and then began asking him to do it again. he did it again. they asked him to do it again, and again. he did it again. he attracted more and more people to his performances and people began to imitate him. and that is the beginning of hip-hop music. it started in the bronx. >> anthony: moodies records. inside rummaging for records just like he used to do is the man, the legend, one of the very select few who st