was long enough ago and the internet was still young enough and social media was -- it was what, friendsters grandiose. he always talked about it as making a movie every week. i think when we say the word cinematic, what we really mean is opening it up a little bit more, but also the ambition of an action set piece. >> move, move! >> j.j. was very aggressive. he was if you want me to do this pilot, you're going to need to give me the resource in order to do it, and i want to shoot it as a movie, and then we've got to keep that bar up. >> you start off this is a survival drama. here are these people, this plane has crashed. how are they going to get by. how are they going to find food, et cetera. >> we hunt. >> and on top of that, there is this whole mystery where are we, why can't we get a rescue signal? why is there a polar bear? what is going on here? >> the show averages more than 15.5 million viewers each week and spawned countless web locations where millions of avid fans can obsess. >> the fan base is saysing when are you going to answer these mysteries. personally i started feeling h