maureen phan has been in the past working on zynga's farmville and other games. thank you for being with us this morning. tell me is there something special challenge to telling a story in virtual reality? i understand there are advantages but what are the challenges of telling a story in virtual reality? >> well, if you think about when they come up with cinema, it took decades to figure out cut and zoom and pan. in v.r., you have to figure out how do you direct the viewer's eyes. you are always using tricks to figure oit out or experimenting. the magician often says if you want the audience to look at you, look at the audience, if you want the audience to look at something, look at that something while they pull something out of their pock pocket -- >> so we are constantly doing that. >> in virtual reality, it is 360. i could be interested in some little fun scene you got and i missed the key point over here. >> exactly. >> who is the audience? you are in the v.r. head set, what is your role? do you play a fly in the wall who's watching the story unfold or you

the future of movie maybe virtual reality and nobody is working harder to make it happen than maureen phanure capitol. who's making the money on sand hill road. the president's security adviser struggles to understand twitter. this week on "press:here." good morning everybody, i am scott mcgrew, i am going to show you a movie clip from a short film.