sony has taken out patents for shrader brau. know what i'm saying. [ laughter ] shrader brau, brewed to silky perfection. cheryl: it could be part of a marketing campaign for the upcoming breaking bad movie that will be on amc and netflix. >>> the greatest show on television is going to be a movie. maria: that was a good tease. cheryl: isn't that good. i missed that whole show. dagen: created by a dude by farmville, virginia. right near where i grew up. on the sa samsung phone. the wall street journal technology reporter, he tweeted this overnight. i really you real really wish mn half, said no one ever. maria: it looks good. it looks good but, man, is it expensive. dagen: and folding? >> remember, the first cell phone just voice cost $3,500 or $4,000 for motorola in the early 1980s. maria: i forgot. that's incredible. >> it was as big as a shoe box. dagen: bag phone, my dad wore the bag phone. >> here's my flip phone. maria: you still use a flip phone, steve. coming up, focusing on oil, prices hitting a three month high yesterd

our first traffic fatality of the year, when 84-year-old lucy morales was crossing at haight and shrader. we did something different this time, having our own rapid response team who are the engineers that go out right -- as soon as we're made aware of a fatal or possibly fatal incident to see if there's anything we can do to make the area safer. they went out with public health crisis response team and also conducted outreach with the goal to acknowledge the fatality and ensure the city is aware and responsive and make sure the city has under way vision zero to eliminate fatalities citywide on our streets. the teams were on-site within 24 hours, talking with businesses about how to make their parking and traffic operations safer. the messaging was similar to what we do in the world day of remembrance in the fall, and we had a poster with our neighbor di died here in a traffic collision. we can do better. one is too many. as a result of this outreach, there are 300-plus in-person interactions, some in spanish in connection to the department of public health, their crisis response team th