business school in the latest bloomberg businessweek rankings. let's go to carol and tim.arol: we are joined by an alum of the class of 2014, dara treseder , head of marketing communications. -- communications with peloton. let's talk about you coming to peloton. safe to say it was a lot of highs and lows. tell us what it was like for you when you first came on. dara: it was an amazing experience because i was a peloton member before i joined to lead the marketing team. i knew how much peloton was improving my daily life, so to take a role where i was motivating millions around the world was a real treat and a joy. to be at peloton at that time was so significant. tim: you are also at peloton at eight significant and challenging time for the company. we did hear from john foley the idea that he wants to democratize the peloton experience for all, especially -- essentially make it available for all. how you get people to understand and communicate peloton is assessable for all? dara: like john said, our goal has been to make sure that many more people have access to fitness

"bloomberg businessweek" ranked 15 business cities. that is coming up next. bloomberg. ♪ ♪ john: it is time for the bloomberg business flash, a look at some of the biggest business stories in the news right now. switzerland has approved the use of the moderna covid booster for high-risk groups a day after a european union panel recommended the use of the company's booster. in the u.s., fda advisors are meeting today to discuss whether recommending the pfizer/biontech shot for children as young as five. tesla will help jaguar land rover beat european car emission rules. yellen musk -- elon musk's company will pool its fleet -- will pool its fleet with the automaker. laxton co-founder stephen schwarzman says the firm -- blackstone co-founder stephen schwarzman says the firm had trouble recruiting women, until they asked what was turning them away. women were scared of joining blackstone. he said the firm tackled the problem by speaking to the mill university students and offering the chance -- to female university students and offering them the chance to experie

and cover of bloomberg businessweek as well, it breaks down jane fraser's big plans to remake citigroupave mike mayo on set, critical of citigroup and its executives, but said james fraser -- jane fraser is a changemaker. do you agree? >> she's got a lot of big plans here and citi is in desperate needs of a change. they lag their rivals, j.p. morgan and bank of america. i think she is trying to bring the breath of fresh air, and she is in it to win it. romaine: she has only been on the job for a few months. what are some of the many strategies she has communicated? with regards to what citi will look like into her tenure? >> one of her big focuses is wealth management. citi has long punched under its weight in that area. they were forced to sell off to morgan stanley, a huge win for morgan stanley. they have turned that into this powerhouse. you see them wanting to get bigger in this business. romaine: but we have not seen the type of acquisitions then we have seen out of morgan stanley, for example, and even jp morgan to a certain extent. >> late last year they got saddled with two con

. >> sandra: those words stood out to me because bloomberg "businessweek" is writing about mean economicsying that this is what this is, fear of inflation if not outright hyperinflation helps explain the meteoric rise of bitcoin. it's behind distrust of the fed and it feeds congressional opposition to biden's $1.9 trillion pandemic relief plan. there's a growing sense that they are not getting this right, but then the congressional opposition to the massive spending plan because if you keep on spending, prices keep on going up, right? >> let's unpack that a little bit. first, janet yellen is not the head of the federal reserve, she is the treasury secretary. the fed is a little more -- a little less optimistic that inflation is transitory. jerome powell has been putting out some warning signs about inflation, the fact that the supply chain things may not go away any soon so the fed is much more cautious than janet yellen. janet yellen is looking to push through a massive spending plan on top of this and i think that's where we run into the issue. the spending plan is in and of itself high

for what it's worth, the bloomberg businessweek analysis of 15 global cities and how they rank for women are failings for all of them. i'm happy to say toronto was ranked first. the score was a 3.66 out of five, so clearly some ground to cover. your town, berlin, six. sow apollo come a total of 2.68. the narrow lead toronto shows is because of maternity and wealth. traffic, aging subway systems, things that make the quality of life deteriorate. it's interesting seeing the data trying to be gathered and compared. i don't know whether this will change anything but it is interesting to see what life is like for women in different cities. matt: i have been struck by the lack of gender equality in germany ever since i moved back here in 2016. spiegel did a big report on it and you would expect this modern, kind of socialist society to lead the way in gender equality, but germany really does not. that is not a surprise. this surprises the safety issue. i can't imagine many large cities being any safer than berlin. on the other hand, as a man, i'm completely ignorant to these kinds of safety is

dell's ceo spoke to "bloomberg businessweek" earlier. >> given the importance of all of these industriesfuture and everything that is going on in 5g, having government support to create the infrastructure for our technology future. semiconductors are at an enormous part of that. i would be in support of that. we have had supply chain strength in our company for decades. i think it has proven itself well during the last year or so. a lot of companies outsource things. they also outsource in many cases a complete understanding of all of the components that go into these machines. you are saying instances where $50,000 product is held up by a one dollar part. you have to have 82 understanding of the entire supply chain in order to run it efficiently and effectively. emily: coming up, microsoft unveils their latest line of products including new services and a new revamped windows 11. all that and more, next. this is bloomberg. ♪ emily: after a month of testing microsoft is ready to roll out windows 11 to mainstream users. it will give your computer a fresh new look. some new ways to multita

we will go back to stanford and our colleagues for the bloomberg businessweek event, talking to plentyalumni and the ceo of minted will be joining us. from new york, this is bloomberg. ♪ ♪ caroline: this is "bloomberg technology," i'm caroline hyde in new york. let's get back to the market. kriti: use day when it comes to cryptocurrency and bitcoin. the ftc now says it will get in the way of a potential bitcoin etf futures. take a look at what it did to the bitcoin curve, this shows the premium over the spot price. it works differently in bitcoin. in oil, we talk about oil prices and the spot price is higher than the futures price because people need oil right now. bitcoin works differently because of inbuilt expectation that the futures price is going to be higher anyway. that is what you're seeing here, the future premium higher relative to the spot price. while we are talking about etf's, proshares signaling bitcoin futures etf could launch as soon as monday. it looks at least for now the sec is taking a step back and not trying to get the way. let's see on monday. today in the mark

businessweek in hong kong. they had to get that paid, and my sources told bloomberg they wired the $385 million. there are another four dollar bond coupon payments still overdue and need to be paid by november 11, totaling $200 million more. it is a critical time because the story yesterday was that evergrande and another developer, that deal to sell a controlling stake in evergrande property collapsed in the final hour. that was a deal worth $2.6 billion that evergrande kaibo shed because they demanded better terms of the deal. it raises a lot more questions, how are they going to get the necessary funds to pay the near-term obligations? long-term, forget about that for now. near-term they have a lot of bond payments to be made. dani: i'm trying to stay optimistic. thank you for keeping us honest. let's see if there's more optimism in the markets. let's get an update on the asian market with juliette saly in singapore. we are looking at asian equities push higher this morning. juliette: absolutely. it may be kicking the can down the road but his solved a short term problem. china's regulator an

businessweek" editor. you can read the full big take on your terminal on bloomberg.com. coming up, the best is still on facebook. despite revelations released in interim documents. this is bloomberg♪ tom: welcome back to the open. 50 minutees into the european trading day. record highs after a record close on wall street. it is of course the earnings picture that continues to propel momentum here. on sector bases, personal care gaining 1%. basic resources at the bottom of the list down .3%. the cac is gaining .5% and germany gaining .8%. let's switch focus to tesla now. a deal with herts. a tesla now worth $1 trillion. elon musk's net worth up $36 billion. the biggest gain in history. greg, talk to us about the importance of this hertz announcement. it was stunning. can they meet that demand and what does it say about the shift we're seeing in the spca? >> this will be about 100,000 cars. about a $4.2 billion order. this will be carried out over the course of more than a year. it is interesting that even musk himself talked about the strangeness of the evaluation going up this much. tesla is a capacity problem and not a demand problem. that is something that has been pretty consi