alex machado us is a nation consultant and analysts, and he says, staff shortages have not been this bad for years. what the industry collectively is facing as a whole. and this is pretty much the picture globally. is this staff sector shortage that ultimately in the sector we are, i mean, we are, we have a staff shortage that we haven't seen over the last decade, not least because of the redundancy and all those decisions that were taken because of the pandemic. so once we recognized that all road lead back to that staff shortage and the decisions that were taken, we then very quickly become aware of just how short staffed the industry is. once passengers begin turning up at the terminal doors, which of course they did in di droves, beginning april. and that's why we saw that disruption since then. this was the wake up call that the industry needed. it. ideation has been on a global recruitment drive and it's really for all areas, but it's specifically for those essential rows, baggage, handlers, cabin crew, everything that is passenger facing everything that is key to having an air