eric ripert is the chef of the three-star la bernardin in new york, a chevalier of france; i think that means he's some kind of knight or something, and my friend. this causes him some problems. he, i like to remind him, has a reputation to protect. i do not. welcome to marseille. >> yeah. >> you've never been here? >> never. >> how is this even possible? you grew up how far from here? >> like, uh, fifty miles. a hundred miles. >> fif- a hun- you grew up a hundred miles from here? what prevented you from coming to this clearly beautiful city? because it's clearly beautiful. >> it's a fantastic city. i mean, it's beautiful. i agree with you, but it has a reputation of being a dangerous city. >> you live in new york. i should point out that every single frenchman who i've said, you know, "i'm shooting in france." and they say, "oh really? where?" and i say, "marseille," their face drops immediately like, "oh." >> why? why is that? because they think it's ugly? >> do you know what they say? they say, "zis is not france." with a "z" like that? >> "zis is not france." >> merci beaucoup, mada