also with me is my friend and colleague, mark mckenna, political strategist and former adviser to george w. bush and mccain. thank you both for being here. i know that there is a strategy behind this strategy that trump is employing, i just am having a hard time understanding exactly what it is. i mean, to be drawn into, willingly, a conversation about kamala harris' blackness two weeks before election day, doesn't seem like where you want to be necessarily. what exactly, the anti-trans blitz, the conversation about race, the podcast, what does this tell you about the closing , how they see the end of this game playing out going into november 5th? >> well, there is a clear plan. the problem with the plan is that donald trump is their candidate. but there is a strategy behind going on this podcast. i am just not sure trump is executing the plan. they are trying to turn out low- propensity voters. particularly young, online men. the way you reach them as you do these podcasts with large followings on youtube and tiktok and it gets into their feed, but trump has not maximized those opportun